Multimedia Designer / Multimedia Creative Specialist

We appreciate your interest in learning about this role and Barletta's company's culture built on honesty, integrity, hard work, and pride in a job well done. Barletta truly is Like Nothing Else. As an employer of choice located in Bristol, Indiana, our goal is to build the best pontoon boats in the industry. We are proud of the teams that we have built and how they produce, provide service delivery and an unmatched customer experience to our dealer network and retail customers that choose a Barletta pontoon boat. As a part of Winnebago Industries' brand portfolio, Barletta offers an employee experience that puts people first, but don't take our word for it. Come experience Barletta Great for yourself.
We are currently sourcing candidates for a Multimedia Designer / Multimedia Creative Specialist.
ABOUT BARLETTA
Barletta is Like Nothing Else. Since our first boat was built in 2018, our goal has been to be the best pontoon boat manufacturer in the industry. Our first three years of production positioned Barletta for rapid growth and a reputation for unparalleled quality, service, and innovation. This resulted in an acquisition by Winnebago Industries in 2021, adding Barletta to their brand portfolio which now includes Winnebago towable RVs, Winnebago Specialty Vehicles, Grand Design RV, Chris-Craft boats, Newmar luxury motorhomes, and Lithionics.
We now produce over 4,500 boats annually that make a difference in re-imagining the industry as well as the experience families enjoy on our products. With nearly 500 employees, and a relentless focus on our culture, we believe the end result is a product, and a company, which provides an unparalleled experience for our customers and the valued employees that produce our luxury pontoon boats.
https://www.barlettapontoonboats.com/
https://www.winnebagoind.com/
POSITION SUMMARY
This Multimedia Designer is responsible for conceptualizing, designing, and producing multimedia content that engages and resonates with our target audience. This role will play a pivotal role in all aspects of building and maintaining the Barletta brand internally and externally. Experience gained in this role provides a seamless opportunity to learn Barletta products at a detailed level, understand and develop relationships with our dealer partners, as well as position for future career opportunities within Barletta's sales and / or customer experience functions.
JOB RESPONSIBILITIES:

1. Visual Content Creation and Management

• Collaborate with Vice President and Marketing Manager to develop and implement multimedia content strategies that align with Barletta's brand guidelines.
• Develop visually compelling graphics, images, and animations for print and digital marketing channels including web, social media, email marketing, POP, and advertising.
• Plan, shoot, and edit video and photo content, including but not limited to product images, product demos, advertisements, tutorials, and event highlights.
• Maintain and evolve Barletta's library of graphic, video, and photo assets.
• Manage in-house photo studio and equipment.
• Oversee planning and execution of annual photoshoots.

1. Maintain and Evolve Brand Identity

• Ensure consistency in visual branding across all multimedia content, maintaining brand guidelines and style standards.
• Collaborate with the marketing and design teams to contribute to the evolution and development of the company's visual identity.
• Supports other internal stakeholders (ex. Human Resources) in the design and development of content used for building Barletta's employer brand.

1. Web Maintenance

• Manage web content updates and maintenance, ensuring that the Barletta website and platforms remain current and visually appealing. While coding experience is not mandatory, a basic understanding of CSS/HTML is a plus.
• Stays current with digital trends and innovation to ensure our dealer partners and customers are able to engage with Barletta with continuously evolving features and capability.

1. Special Events

• Collaborates with Vice President, Marketing and Marketing Manager as needed with planning and execution of multiple company events including but not limited to Dealer Meeting, Barletta University, Dealer Week, and internal company functions. Attendance at events may or may not be mandatory at leadership's discretion.
• Opportunity to assist and represent the Barletta brand (minimal travel may be required) at dealer boat shows in the spring selling season (Jan-March)
QUALIFICATIONS:

• Bachelor's degree in Multimedia Design, Graphic Design, Digital Media, or a related field.
• Proven experience in multimedia content creation, with a strong portfolio showcasing a variety of projects.
• Proficiency in multimedia software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign, and Premiere Pro.)
• Strong understanding of design principles and typography.
• Excellent communication and project management skills.
• Ability to work both independently and collaboratively within a team.

OUR COMPANY CULTURE:
What makes a great company culture? For us, it's being clear on the values and leadership expectations that we advocate for and uphold on a daily basis. At Barletta, they are more than words. They are a guiding principle that help us define how we work, how we collaborate, and how we lead. They are core to the experience of being a part of the Barletta family.
Our Values

1. Treat EVERYONE Like Family. | WE'VE GOT YOUR BACK.
2. Always Do the Right Thing. | EVERYTHING MATTERS.
3. Relentlessly Pursue Excellence. | BE BARLETTA GREAT.

Our Leadership Expectations
At Barletta, everyone is a leader. With a goal to build the best pontoon boats in the industry while also providing a great employee experience, behaviors are just as important as our results. Culture matters and is defined by our Leadership Expectations:
1. Connect with Purpose

1. 1. Be Inclusive; seek out different perspectives.
   2. Focus on the Customer; put yourself in your customers' shoes.
   3. Communicate Clearly; say what needs to be said and listen.

2. Execute with Excellence

1. 1. Explore Possibilities; ask "what if?" and embrace new ideas; think beyond the now.
   2. Set Direction; prioritize, plan and align; balance thinking and action.
   3. Drive Results; get the right things done; work with a sense of urgency.

3. Build the Future

1. 1. Transform the Road Ahead; anticipate opportunities; seek new opportunities for continuous improvement.
   2. Navigate Change; be agile and flexible; take on new challenges.
   3. Inspire Growth; help each other improve; commit to personal development.

COMPENSATION AND BENEFITS

• Compensation is based on past job history, knowledge and experience.
• Medical/Rx
• Dental
• Vision
• Short and Long-Term Disability
• Company Paid Life Insurance and AD&D
• Voluntary Life Ins, Accident and Critical Illness
• 401k with match
• Employee Stock Purchase Program

*Barletta Boats is a drug-free workplace.
*Barletta Boats is an Equal Opportunity Employer and all qualified applicants will be considered for employment without regard to race, color, religion, sex, national origin, Veteran status or disability.