Media Buyer

Swoon is currently looking for a Media Buyer with experience in E-commerce for a major music industry company in the US.

• Location: Santa Monica, CA (Hybrid)
• Duration: 4 months
• Pay Rate: $32/h
• Start Date: May
• Benefits Available: Medical/Vision/Dental

Responsibilities: 

• Act as the primary digital media expert for US labels, buying, optimization, reporting and eCommerce strategy.
• Liaise with label planning teams to develop media strategies and campaigns
• Execute, manage, and optimize digital media campaigns to maximize conversion value
• Develop and manage paid eCommerce campaigns across social, search, native, programmatic and direct programs
• Create custom audiences, book and optimize campaigns in Facebook, Twitter, Google Ad-words, and other DSPs
• Possess strong technical understanding of programmatic audience buying
• Understand pixel implementation on websites for data collection and conversion tracking
• Identify target audiences and analyze their characteristics, behaviors, and media habits.

Qualifications:

• 2 years of social media planning/buying experiences within key social platforms (Meta, TikTok, Google/YouTube)
• Strong written and verbal communication skills
• Ability to handle heavy workload, mediating many demands and requests with strong problem-solving drive
• Experience with major ad exchanges and ad server technology.
• Knowledge and understanding of Google Shopping Campaigns, Facebook Catalog Manager, and Shopify