Marketing Specialist

Is your dream job, helping others find theirs? If so, come join our Marketing Team! As a Marketing Specialist you will be instrumental is showcasing our company and brand in everything you do! From crafting our social media efforts to customizing our sales collateral, you'll have a hand in all of it!

What You’ll Be Doing:

• Manages all social media for openwork and its sister companies
• Designs marketing and sales handouts, and any sales or company presentations
• Assists with other design work in Canva or other related tools as needed
• Create social media calendar and posting on key platforms including Instagram, Facebook, Tik Tok and YouTube according to brand guidelines
• Crafts talent and client email newsletters (via Klaviyo)
• Writes blog posts for website and sales collateral
• Handles swag and merchandise design and orders for internal team and clients; assists with monitoring swag inventory
• Monitors Google, Yelp and Indeed reviews, and provide best practices to branches
• Handles NPS survey planning (ClearlyRated), other company awards or recognition, branch communication, and leadership updates
• Identifies ways for us to engage talent and clients via various online and local grassroots recruiting efforts
• Reviews job postings, trains team on creating better job posts, and drafts postings for high priority needs
• Manages chatbot and candidate journey creation to maximize ROI and automation capabilities driving operational improvement; creates reactivation campaign messages for talent/clients (i.e., including employee recognition)
• Provides social media best practices to branches to ensure strong brand engagement
• Performs website updates and crafts content for website in tone of voice guidelines as needed
• Runs internal employee engagement surveys to solicit feedback from the team
• Serves as Openwork cultural ambassador; assist with employee engagement or culture-building budgeting & programming
• Monitors adherence to brand guidelines (i.e., voicemails, social media, presentations, email signatures, etc)
• Monitors marketing KPI report and drives improvements
• Assists with other operational tasks or projects as needed

What you'll need:

• Minimum of 2 years of relevant marketing experience with strong emphasis on social media
• Experience successfully utilizing multiple platforms and technologies
• Ability to communicate professionally and effectively across all platforms
• Ability to understand and apply basic business acumen, data, and financial concepts to make solid business decisions and use them to provide results-oriented solutions for branch needs

About Openwork

Openwork is a talent-focused staffing company on a mission to bring ease, accessibility, and thoughtfulness to an industry we’ve held a footing in for 50+ years. We believe there’s more to life than livelihood, but that finding your dream job, career, or team is a really good place to start. Our mission is helping build careers, companies and communities, one person at a time. Our vision is a fulfilling career for everyone and the right talent for every organization.

Our values are:

Passion - We’re people people, fueled by helping others achieve their goals. Together, we can shape a better future for our team, talent, and clients.

Empowerment - We all create and seek opportunities to learn and grow. By sharing knowledge and leading with empathy, we have a greater collective capacity for action and impact.

Ownership - We all take initiative to improve our company, use good judgment, and look to the long term.

People First - We always start with our customers (talent and clients) and actively work to earn their trust and exceed their expectations.

Leadership - We are all servant leaders responsible for staying connected to the details, insisting on the highest standards, and developing other leaders.

Execution - We start with yes and figure out how with a sense of urgency. We fight for simplicity, rise to the occasion, and never settle when set back.