Address
Form of workJob Description
Required Skills and Experience *
* Associates or Bachelors Degree.
* At least 3 years of consecutive, professional experience in Search Engine Marketing (SEM).
* Professional experience working in a Business-to-Business marketing environment.
* Professional experience working with/for a Media Agency.
* Professional experience with budget management skills and advanced proficiency with Microsoft Excel.
* Proficiency with Google Ads.
* Professional experience with a CRM/Marketing tool such as Salesforce, Marketo, or PowerBI.
Nice to Have Skills and Experience
* Search Engine Optimization (SEO) experience.
* Digital Marketing experience.
* Experience with Salesforce, Marketo, or PowerBI, specifically.
Job Description *
Insight Global's client is searching for an Advertising and Media Marketing Specialist that specializes in Paid Search.
This individual will be the leader for the search engine marketing within the organization and will be responsible for the strategy, research, and analysis for pay-per-click strategies across different marketing approaches such as brand, product, and customer.
The goal of this individual will be to use the best practices in paid search to aid prospective customers to be aware that this organization has a solution to their problem, along with assisting in driving engaged leads and qualified leads.
