Marketing Programs Specialist

Company:

Founded in 1999, SIOS Technology Corp. is the premier providers of high availability and disaster recovery software solutions that protect critical business applications from downtime and data loss. SIOS clustering software uniquely provides application-aware intelligence and operate across on-premises, cloud, hybrid, and multicloud environments
As a wholly owned subsidiary of a publicly traded Japanese parent company, SIOS Technology Corp. (STC) offers the stability and cash flow of a larger software provider and the excitement, dynamics and value creation opportunities of a software start-up.
Marketing Programs Specialist:

SIOS Technology Corp. is seeking a talented and energetic Marketing Programs Specialist to join our fast-paced and fun marketing team located in Burlington, MA. The Marketing Programs Specialist will support SIOS Technology’s demand generation, events, and brand-awareness with an emphasis on digital marketing. Other channels include events, paid advertising and partner/industry affiliations. It is an exciting time to join a growing organization. This position will be reporting to the Marketing Director.

What you will be doing:

• Assist in planning and developing marketing/content calendar, planning and executing events, and webinars
• Contribute new and exciting content ideas
• Working with Sr. Marketing Programs Manager, plan and execute digital campaigns including content creation and performance analytics
• Set up and manage customer, channel, and business unit virtual events
• Write content including blog posts, case studies, social media posts, emails, newsletters, and other marketing assets
• Build, acquire, update and manage distribution list
• Create an overall social media strategy and monthly calendar of activities
• Assist in implementing plans to increase followers on popular social media websites such as Twitter, Facebook, YouTube and LinkedIn
• Help create content as dictated by the quarterly campaign calendar to promote initiatives, releases, blogs and products
• Manage day-to-day marketing operations

What you will be bringing:

• At least 3 years of experience in marketing, social media marketing, and demand generation; high tech B2B experience a plus
• BA/BS degree in marketing, communications, journalism, or related field; candidates with equivalent education plus relevant work experience
• Integrated marketing experience preferred, with experience in technology industry experience a plus
• Experience supporting sales to meet or exceed pipeline and revenue targets
• Proficient in MS Office applications, such as Word, Excel, PowerPoint, CMS systems such as Marketo, Pardot., and Adobe Creative Suite
• Mastery and fluency of the English language, in both verbal and written forms
• Familiar with multi-social posting through programs such as Hootsuite
• General knowledge of Search Engine Optimization and internet ranking for web content
• A diplomatic communicator with experience presenting complex ideas and data to diverse audiences (ex: internal stakeholders, prospective clients, C-suite, etc.)
• Strong project management skills and the ability to balance multiple priorities
• High self-motivation with a sense of urgency
• Understanding of marketing strategy and how to use the concepts throughout various forms of outreach
• A track record of prolific, quality writing and content creation
• Ability to follow outlined procedures for campaign execution and creative requests
• Account-based marketing experience including lead qualification and account nurturing
• A writing sample and portfolio will be requested during the hiring process
• You live in the US Eastern Time zone.

What we offer:

• Attractive compensation package
  • Salary Range: $60,000 - $80,000*
    
    • actual salary depends on your experience, skills, and location (cost of living)
  • Bonus
  • Incentive Stock Option
• Full suite of benefits
• Remote First Work Arrangement
• Flexible working environment
• Unlimited Time Off

What else you should know about this position?

• Our marketing team works from their home but they occasionally meet in Burlington, MA. You will be expected to come to the team meetings/events. In addition, you may be asked to travel to our R&D office in Columbia, SC or attend tradeshows.
• We prefer candidates who live in MA but we are open to other states in the Eastern time zones.
• We believe promoting diversity, equity, and inclusion starts with the hiring process. As such, you will meet different levels of employees throughout the interview process. Our hope is that by the end of the interview process, you will get to meet the whole team and have a good understanding of our culture. Here is our typical hiring process.

• • • Phone or zoom screening with a hiring manager.
    • Interviews round with 2-3 team members.
    • Behavioral / Cultural interviews with cross-functional team members including some leadership team members.