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SalaryYou are a talented Marketing Manager looking to build the next generation of online, VR Multiplayer Games. You will define a new approach to growing an engaged game community by combining quantitative marketing and brand techniques. Most marketers usually veer towards “more analytical” or “more qualitative”. But if you enjoy both thinking in data and producing creative content, this full-stack marketing role is for you.
- Strong communicator who loves the iterative technical and creative process
- Desire to understand product + marketing holistically and contribute creatively
- Know when to be pragmatic and when to be blue sky
- Make trade-offs that align with business objectives
- Possess wily and unconventional thinking
- Must embrace teamwork, as well as solve problems independently
- Eager to roll up your sleeves to make contributions outside of your specialty
Responsibilities
- Develop and execute (from scratch) a go-to-market strategy that takes advantage of all viable channels to drive product and player growth
- Collaborate with product stakeholders to establish positioning and key messages that perfectly resonate with our players
- Create engaging content, including (but not not limited to): blogs, videos, social posts, and live streams
- Come up with new techniques/channels to organically grow a passionate community from our existing player-base
- Develop and maintain relationships with external partners (platforms, players, influencers, etc) to launch ongoing live-ops events and content drops
- Analyze player data (retention/monetization) to create actionable marketing and product insights
- Research comparable games to provide insight from industry standards
- Give high-energy, enthusiastic demos to players, investors, and press
Requirements
- Passion for games, entertainment, and current industry/cultural trends
- Ability to work effectively by yourself or collaborate across all disciplines
- Willing to rapidly iterate with the team, take constructive feedback, to formulate a well-drafted plan
- Self-motivated, ambitious, and tenaciously curious
- Thrive in a fast-paced environment filled with ambiguities
- Excellent critical thinking + verbal and written communication skills
- High energy and authentic
Bonus Points
- Strong background in AR or VR
- Passion for eSports
- Experience with live service games
As an equal opportunity employer, BigBox VR values the diversity of our work force and the knowledge of our personnel. Labor Condition Applications (LCAs) for specialty occupation petitions are displayed electronically in accordance with notice requirements pursuant to U.S. Department of Labor regulations, and public access files are available pursuant to regulation. See 20 CFR § 655.734, 655.760.
