Manager - Platform Operations Content Services (Idm)

Pfizer's CMO (Chief Marketing Office) purpose and aspiration is to modernize marketing at Pfizer by developing current and next generation marketers and delivering a best-in-class model that is faster, more effective, efficient, and boosts our MROI. In keeping with this purpose, Biopharma Operations plays a key role in creating Better, Faster, Smarter Content to Support an Omnichannel Model. One of the most critical drivers of this transformation is to create an industry leading end-to-end content supply chain that delivers excellence across 83 global markets and 4 unique market categories.
ROLE SUMMARY
As a result, the Content At Scale Team was created to offer marketers and medical a fit-for-purpose E2E Content Services. The Platform Operations Content Services Manager reports to the Director Platforms End to End Operational lead and is a key member of the Global Content Platform Operations Team. This customer-facing role involves executing content concierge services, ensuring asset quality, managing digital asset manager (DAM) repositories, and conducting content import and asset data updates in compliance with established standards. The role is centered around practicing and applying operational processes, content standards, and guidelines for content usage and search. This role will execute the following key services:

• Content Patrol Services: Integrate into Workfront Project plans to ensure quality of source files and asset data as a content checkpoint.
• Health Check Services: Use reporting and automation tools to analyze the DAM for inconsistencies and opportunities to enhance asset data and source files.
• Asset Management Services: Provide services such as bulk import and asset data updates, upholding content standards.

As a content concierge, this role will strategically collaborate with peers and leaders from BU's, Digital, Biopharma Ops, and other CMO verticals to deliver content concierge services including Content Patrol, Process & Asset Health Checks, Asset Management, Content Standards, Usage Guidance and Operational Process Improvement.
ROLE RESPONSIBILITIES
Embedded Content Services:

• Content Review: Act as content metadata and standards expert to be a checkpoint in all marketing / medical project plans. Identify and diagnose content issues and collaborate with business and agency partners to rectify before content is loaded to the DAM
• Quality Health Check: Actively analyze the DAM database using precision reporting to ensure quality of assets and metadata, identifying and resolving issues promptly
• Asset Management Services: Provide expert guidance and support to business stakeholders on Asset management services including content import, DAM usage, and content best practices

CORE RESPONSIBILITIES

• Expertise in Digital Asset Management: Demonstrate in-depth knowledge and expertise in DAM practices, including metadata management, taxonomy, modern content formats, industry standards, content hierarchies, and workflow optimization
• Analytical Thinking and Presentation: Apply critical thinking to identify and solve complex problems and present solutions to leadership and stakeholders
• Content Mindset: Understand digital content creation lifecycle and process and the use of tools and technology (Workfront and AEM) to support.
• Stakeholder management: Foster strong stakeholder relationships by understanding user's needs, providing solutions, and ensuring quality and satisfaction. Work cross-functionally internally

Quality and Timeliness: Ensure work is completed in a timely and accurate manner in line with SLAs (Service Level Agreements). Manage a complex working environment with multiple stakeholders and concurrent projects with ease.
BASIC QUALIFICATIONS
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers and develop and coach others to achieve meaningful outcomes and create business impact.

• BA/BS Required with 5+ years of pharmaceutical industry, or MBA/MS with 3+ years' experience preferably in Marketing and Quality roles.
• Well experienced in operating within Marketing content technology platforms
• Strong analytical and troubleshooting skills.
• Effective communication and customer engagement skills, both written and verbal
• Must have the expertise/agility to navigate beyond Workfront and AEM and support new processes and upcoming changes to builders, GCMA, mGCMA, etc. where needed
• Proven track record of delivering business Services
• Strong drive for alignment and simplicity to promote Our Collective Advantage
• Drive for optimization/excellence
• Delivery of exceptional customer services and experiences
• Demonstrated agility and ability to drive service completion in expedited timelines
• Ability to address conflicts, and manage business stakeholders without direct authority and navigate effectively in a matrixed working environment

PREFERRED QUALIFICATIONS

• Experience with Adobe products (Adobe Workfront, Adobe Experience Manager, and others) and/or expertise in content management systems and technology
• Familiarity with operational processes and detailed content/production workflows

Other Job Details:

• Last Date to Apply for Job: January 1st, 2024
• Eligible for employee referral bonus
• Minimal travel required
• Flexibility to work in United States time zone when required

#LI-PFE
The annual base salary for this position ranges from $90,800.00 to $151,300.00.* In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 12.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.
* The annual base salary for this position in Tampa, FL ranges from $81,800.00 to $136,300.00.
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.
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