Manager Marketing Strategy & Analytics

See yourself at Twilio

Join the team as our next Manager, Marketing Strategy & Analytics on the Twilio Communications Marketing team.

Who we are & why we're hiring

Twilio powers real-time business communications and data solutions that help companies and developers worldwide build better applications and customer experiences.

Although we're headquartered in San Francisco, we have presence throughout South America, Europe, Asia and Australia. We're on a journey to becoming a global company that actively opposes racism and all forms of oppression and bias. At Twilio, we support diversity, equity & inclusion wherever we do business.

About the job

This position is needed to serve as the head reporting & insight advisor to our CMO to better understand the yield of our investments & overall marketing performance. This role is perfect for someone who is ready to take the next step in their career & own a key part of our marketing narrative. You will have a strong curiosity about our critical KPIs across our growth & sales funnel. This role will also interface regularly with Go-to-Market, Product and Finance leaders to educate them on how our marketing is performing.

Responsibilities

In this role, you'll:

• Act as the business performance communication bridge between the Analytics team and Go-to-Market leadership organization including our CMO, Demand Generation, Growth Marketing, Product Marketing and Sales leadership.
• Share insights on the day-to-day business by deeply understanding what's driving our KPIs and business dynamics, projecting forward outlooks, developing plans to accelerate performance, and taking action to course-correct when needed.
• Partner with finance teams on building budget tracking that allows us to see from budget spend to performance metrics. Identify the tools, analytics and data necessary to bring the 'efficiency' vision to life including: predictive models, KPI's, dashboards and 3rd party tools.
• Facilitate experimentation and share widely by partnering with Analytics and Lifecycle Marketers.
• Strong analytical and problem-solving skills with clear examples of using data actively for measurement, ROI analysis and recommendations

Qualifications

Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having "desired" qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

• Prior experience with reporting & Analytics within Marketing Analytics/Operations, Sales Analytics, Finance, or an FP&A role supporting Marketing/Sales
• 5+ years of technology, startup, banking, private equity, corporate finance, economics or consulting experience in a fast-paced industry
• 2+ years of experience in a Marketing or Marketing-adjacent role (i.e. Finance business partner to senior leaders)

Desired:

• Tableau or other BI platform experience building visuals for Executive reporting.
• Specify education, previous job experience, certifications, technical skills and soft skills required.

Location

This role will be remote and open to candidates in the United States.

Travel

We prioritize connection and opportunities to build relationships with our customers and each other. For this role, you may be required to travel occasionally to participate in project or team in-person meetings.

What We Offer

There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?

We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!

If this role isn't what you're looking for, please consider other open positions.

• Please note this role is open to candidates outside of Colorado, California, New York, and Washington. The information below is provided for candidates hired in those locations only.

The estimated pay ranges for this role are as follows:

• Based in Colorado: $123,520 - $154,400.
• Based in New York, Washington State, or California (outside of the San Francisco Bay area): $130,700 - $163,400.
• Based in the San Francisco Bay area, California: $145,280 - $181,600.
• This role may be eligible to participate in Twilio's equity plan and corporate bonus plan. All roles are eligible for the following benefits: health care insurance, 401(k) retirement account, paid sick time, paid personal time off, paid parental leave.

The successful candidate's starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location within the state.

Twilio is proud to be an equal opportunity employer. Twilio is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.

Twilio is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodation@twilio.com.