Local Marketing Manager
Annual Base Salary Range: $95,000 - $115,000
About C2 Education
At C2 Education, we believe in our students and their potential for greatness. We work hard every day to help students achieve their academic goals so they may attend the college of their dreams. We assist with multiple educational needs such as; College Test Prep, AP Exam, College Essay, and College Admissions. In addition, we offer tutoring for K-12 and AP/Summer Boot Camps.
Responsibilities
C2 Education is seeking a Local Marketing Manager who will be responsible for researching, creating, implementing, and analyzing Local Marketing strategies designed to drive increased brand awareness, leads, and ultimately sales for this multi-unit education business.
- Research and understand best practices in Local Marketing
- Act as the liaison between marketing and the centers, providing monthly marketing plans, events, assets, etc to drive brand awareness and leads
- Perform center-level analysis and provide reports and recommendations to stakeholders
- Support selection and management of Local Marketing activities and events both face-to-face and online including pre-event planning, execution support, and post-event follow-up
- Ensure brand consistency in centers for customer-facing materials, displays, promotions, etc.
- Help manage our online presence including local listings management and related vendors
- Support online reputation management, including monitoring and responding to customer feedback
Requirements
The ideal Local Marketing Manager will embody the following:
- BA/BS in Marketing, Advertising, Communication, Design, or related field
- 2+ years of experience in content generation, social media, etc.
- Ability to work and project manage cross-functionally
- Strong communication skills
Qualified candidates should submit a portfolio containing at least 3 examples of content they have created that best exemplify their skills.
This is a remote position, however, strong preference is provided to individuals who live near a C2 Education center. To see a list of locations, visit: https://www.c2educate.com/locations/
The information contained herein is not intended to be an all-inclusive list of the priorities, skills and abilities required to do the job.C2 Education provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, pregnancy, marital status, sexual orientation, gender identity, national origin, age, disability, military or veterans’ status, genetics or any other characteristic protected by applicable law. In addition to federal law requirements, C2 Educationcomplies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has operations. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence,compensation, and training.
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