Lead Generation Specialist

LEAD GENERATION SPECIALIST / NCAT

Company Overview:
Field is a family owned global supplier of fasteners, "C" commodities, inventory management services and technical support. For the past 30 years, Field has grown rapidly because of its dedication to lowering our customers overall cost and improving quality through a technical approach to fasteners and fastenings. We currently have locations in Rockford, IL (headquarters), Texas, South Carolina, Mexico, and Taiwan. Field has built its reputation on meeting customers' quality, cost reduction, and inventory targets by utilizing superior systems, team members, and suppliers. We’re proud of the fact that Field’s technical approach to fastening and our empowered team of experts have enabled Field to grow an average of 19% annually since 1990. By joining Field you will experience an exceptional culture built on Integrity, Commitment, Teamwork, Innovation, Flexibility, and Fun!
At Field, Culture is everything. Field was recognized by INC. magazine as one of the fastest growing privately owned companies in the USA. In 2015 and 2016, Field was recognized nationally by Great Places to Work as one of the Best Small Companies in America, ranking #8 nationally among small companies and #5 nationally among manufacturing/production companies. In 2016, 2017, 2018, 2019, 2020, and 2021 Field was recognized locally by the Rockford Register Star as one of the top Employers Who Rock in the Rock River Valley.

Position Summary:
This position is part of the Field Sales Team, specifically part of the New Customer Acquisition Team (NCAT). This position will research prospective customers, create outreach strategies, and identify new sales opportunities for the outside sales team. The Lead Generation Specialist will work closely and collaboratively with the outside sales team to implement appropriate outbound prospecting strategies within the assigned territory or industry market. This position will focus on high-volume outreach via phone and email.

This position reports to: Marketing and Lead Generation Team Lead
This position has direct reports: None
Location: Rockford, IL
FLSA Hourly/Salary: Salary plus quarterly commission based on individual performance.

Essential Functions:

• Commit to FIELD’s Mission Statement, Core Values, and Fieldamentals.
• Understand Field’s value proposition and passionately communicate its impact.
• Drive sales opportunity pipeline and sales growth by finding and engaging qualified leads via phone and email.
• Collaborate with sales and marketing team to create a positive impression of Field through early on sales stages and maximize lead conversion.
• Develop opportunities by researching and identifying potential accounts/markets and soliciting new accounts.
• Create a great first impression of Field by providing prospects with a memorable experience and critical information.
• Assess potential fit and “pain points” of the customer and schedule onsite “discovery sessions” with sales team to learn about the customer process and value we can bring them.
• Generate and prioritize strategic target accounts, geographies, and industry segment lists and refine approach to best infiltrate them.
• Research accounts and key contacts via websites, LinkedIn, HubSpot, etc.
• Maintain active engagement with new leads through creative follow-up communications.
• Engage in on-going dialogue with prospects to keep Field top-of-mind and help build stronger relationships and brand awareness.
• Conduct on-site customer prospecting visits with outside sales team.
• Assist in marketing activities as needed and able.

Education, Skills and Experience Required:

• High School diploma or GED equivalent.
• Polite and professional manner.
• Trustworthy, high integrity, team player, desire to help others.
• Excellent written/verbal communication skills.
• Proven ability to personally connect well with others.
• Fast learner and strong work ethic.
• Inquisitive and able to ask good questions.
• Personable, concise, articulate, persistent.
• Business savvy, solution selling.
• Ambitious, articulate, high achieving self-starter.
• Comfortable using a CRM tool or other Lead Generation software.

Additional Skills Preferred:

• Inside Sales or Outside Sales experience.
• Previous fastener industry or industrial sales experience.
• Previous marketing experience.

Field provides equal employment opportunities to all team members and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Disability insurance
• Health insurance
• Paid time off
• Paid training
• Tuition reimbursement
• Vision insurance
• Work from home

Experience level:

• 2 years

Shift:

• 8 hour shift
• Day shift

Supplemental pay types:

• Quarterly bonus

Weekly day range:

• Monday to Friday

Work setting:

• In-person
• Office

Work Location: In person