Internet Sales Consultant

Summary/Objective
The Internet Salesperson responds to internet customer inquiries and ensures that the dealership actualizes its maximum profit potential on Internet Sales in accordance with dealership and corporate established goals.

Essential Functions

• Meets all goals and objectives including, but not limited to, response rate, total number of internet leads received, appointments set, personal sales goals, and personal income goals
• Checks email frequently and responds to inquiries immediately. Delivers messages intended for other departments promptly. Notifies customers that their messages have been forwarded to the appropriate personnel for prompt attention
• Coordinates Internet promotions with other dealership sales promotions and advertising
• Ensures that the website address is prominently displayed throughout the dealership including, but not limited to, business cards, flyers, pens, and all dealership advertising
• Researches auto-buying services on the Internet and acts as liaison with any services the dealership uses to promote the dealership or advertise the dealership through the Internet
• Ensures that the website is frequently updated to attract new and repeat visitors
• Ensures that the vehicle display pages including photos and videos reflect current inventory
• Understands the psychology of internet customer and has the ability to use in appropriate methods to draw them into the store for proper vehicle demonstration and to close the transaction
• Has the ability to communicate effectively with internet customers and prospects according to their preferred method of communication, whether by phone or email
• Has knowledge of dealership products and services and can convey this information effectively to customers
• Directs customers to product information resources, including those available on the Internet
• Maintains an ongoing customer database to capture repeat business
• Schedules first service appointment for vehicles sold
• Understands the federal, state, and local laws that govern retail automobile sales and ensures that internet programs are in compliance
• Implements aggressive personal marketing plan to increase internet leads
• Maintains reporting systems required by general management and the manufacturer
• Ensures that the work areas and customer waiting area are kept clean
• Follows all attendance and punctuality standards with adherences to timekeeping standards
• Follows the Code of Business Ethics and Conduct
• Understands and follow all work rules and procedures and follows lawful directions from supervisors
• Upholds the company's non-disclosure and confidentiality policies and agreements.
• Maintains a professional appearance for self and subordinates in accordance with company policy
• Attends pertinent training on request
• Assist with organizing and attends special events held at dealership or in the community
• Attends company meetings as required.
• Other duties as assigned

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Competencies

• Able to establish personal sales and income goals and implement a plan of action to achieve goals
• Excellent communication skills with the ability to communicate via face-to-face, phone, or by other means of communication
• Able to effectively promote the value and benefits of products and services using multiple communications methods, adjusting communication style
• Ability to understand, keep abreast of, and comply with federal, state, and local regulations that impact retail automotive sales
• Computer proficiency
• Ability to define problems, collect data, establish facts, and draw valid conclusions
• Ability to process data and organize it for management analysis
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals
• Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
• Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume
• Ability to understand and follow work rules and procedures
• Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
• Ability to apply common sense understanding to carry out detailed but uninvolved written or oral instructions
• Ability to work independently and to carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices
• Ability to interact well with others

Supervisory Responsibility

No

Work Environment/Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Light Work- lifting no more than 20 pounds at a time and/or frequent lifting or carrying of objects weighing up to 10 pounds.
This position requires a good deal of walking or standing, or this position could involves sitting most of the time with some pushing and pulling of arm or leg controls.
This position requires the ability to push, pull, climb, stoop, kneel, reach, grasp, and walk on a regular basis.
This position involves repetitive motion.
This position requires the ability to communicate verbally and nonverbally.

Position Type/Expected Hours of Work
Work evening, weekend, and holiday work hours as required.

Required Education and Experience
No prior experience or training is required
High school diploma or general education degree (GED) or equivalent combination of education and experience

Preferred Education and Experience
One-year certificate from college or technical school; or three to six months related experience and/or training; or equivalent combination of education and experience
Associate's degree (A.A.) or equivalent from two-year College or technical school; or six months to one year related experience and/or training; or equivalent combination of education and experience

Additional Eligibility Qualifications (Certification/Licenses/Registrations)
Valid Driver's License
Driving Record the meets insurance requirements and company policy

Current and active Sales License, in states where applicable