The Integrated Marketing Manager is responsible for the successful implementation of the enterprise Go-To-Market process across 3-4 brands and enterprise team to drive profitable with fewer-bigger-better priorities and effective marketing campaigns. The Integrated Marketing Manager must be a strategic partner to brand marketing teams and our enterprise engine partners (i.e. social media, paid media, PR, Customer Engagement, digital) to drive collaboration and efficient ways of working.
This role will also support the development and implementation of new marketing planning systems and campaign processes to unlock the scale of the portfolio. They must demonstrate strong project management skills to lead brands through One Focus Way processes, provide consistent tracking and status updates and keep documentation up to date.