Job Description
About the Role
T Brand is the in-house creative studio of The New York Times. Our writers, editors, creative directors, designers, videographers and developers create branded content, custom audio and display advertisements that appear in The New York Times and its related media offerings. T Brand's work takes many forms, and our clients include the world's most influential and innovative corporations.
With a deep focus on craft, the Editorial Director will help manage a team of writers and editors as well as lead editorial production for multiple branded content projects, including: conducting research, developing and managing freelance editorial resources, leading client meetings, and brainstorming, writing and/or editing branded content.
Responsibilities:
- Manage editors and writers who are responsible for creating and executing high quality branded content and supporting material, such as social headlines and ad copy
- Oversee editorial excellence, in terms of creativity of ideas, execution of reporting, polish of prose, and finish of final copy
- Collaborate with other teams - including pre-sales, sales, legal, video, design, development, social media, product, etc. - to ensure optimal execution of all team deliverables
- Represent the edit team in the roll-out and development of new processes, products and business extensions as the studio continues to evolve
- Conceive and create high-quality branded content across subject matter areas, with a bent toward lifestyle, culture, travel and/or science writing
- Report, write and edit branded-content stories, narratives, explainers, video/audio scripts, slideshows, podcast ads, display ads, data visualizations and more
- Leads meetings to present editorial work and concepts to colleagues, brands and their agencies; escort clients through the creative process, from pre-sale pitch to project wrap
- Understand different clients' aims and provide editorial solutions that meet client/agency expectations, demonstrating flexibility as preferences shift
- Cultivate and manage an expanding network of expert freelance writers, editors and sources
- Fluency in copy optimized for a variety of distribution platforms, including New York Times custom ad units, Facebook, Twitter and Instagram
- Stay on top of new branded-content trends and strategies
- Ability to help readers from a variety of backgrounds engage with and understand complex ideas
- This role reports to the Director of Editorial
Basic Qualifications:
- 10+ years writing and editing longform journalism, with experience in magazine features across several subjects
- 5+ years of management experience
- Experience in digital media workflows and technology
- Experience working with corporate clients and their advertising agencies (both in-person and via video conferencing)
- Experience with visual and interactive storytelling
Preferred Qualifications:
- Passion for The New York Times
- Degree in Journalism, English or Communications
- Avid consumer of all types of media
- Strong business sense and ability to leverage creative excellence to achieve client goals; awareness and fluency of the advertising/media industry at large
The annual base pay range for this role is between $135,000 and $148,000.
Employee-driven benefits
If you see a job opening here that might be a good fit for you, we encourage you to apply. We offer a comprehensive and competitive benefits package that includes medical, dental and vision plans for employees and their families, health and wellness programs, a 401(k) plan, tuition reimbursement, paid vacation, paid parental leave and much more.
The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.
The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com.Emails sent for unrelated issues, such as following up on an application, will not receive a response.
The Company will furtherconsider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable "Fair Chance" laws.
The New York Times Company follows the pay transparency and non-discrimination provisions outlined by the United States Office of Federal Contract Compliance Programs. Click here for details.