Address
Form of workCompany Description
The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full understanding and focus to lead execution across Red Bull North America's (RBNA) Distribution Network (DPs). You will report to the Director of Distribution in Honolulu, HI. The DPM brings value through year-round business planning, driving in market execution, ensuring implementation of regional & national Key Accounts Programs while bringing RBNA's marketing mix to life within the distributor network. You will be field-based, embedded within the distributor community to fulfill the RBNA mission to be the best distribution network in North America.
Job Description
YEAR ROUND BUSINESS PLANNING
Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) to align with RBNA BP priorities
Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
Conduct planning reviews to meet quantitative targets and KPIs
Participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities
MARKET EXECUTION
Full ownership for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement)
SELLING & INFLUENCE
Analyze market and distributor performance data to produce insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
Develop DP network through implementation of RBNA's distributor selling model (power platform, PIITCHER, Skill Pills)
Manage all Point of Sale (POS) orders to ensure delivery of assets in store
Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
Use tactical budget around programs and incentives that maximize ROI
Manage Independent trade program (VIP) and work with local distributor managed Key Accounts (Tier II)
KEY ACCOUNT EXECUTION
Prioritize and implement regional and national Key Account (KA) programs by securing additional resources (trade funds, POS ) to support local market opportunities
Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
Communicate with Key Account Managers to ensure execution of KA priorities at regional and national chain levels
ACTIVATE MARKETING RESOURCES
Bring our marketing mix to life by engaging the DP sales force and using all available assets (i.e. local and regional events)
Implement rollout of RBNA brand programs and tentpoles
Bring brand and key account solutions to solve issues at the market level
Ensure the DP executes Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)
Qualifications
5+ years demonstrated experience working within Consumer Packaged Goods industry
Experience within a Direct Store Delivery distribution environment
Coached others to sell in the Off Premise channel
Analyzed and used data to bring insights to action
Additional Information
#E
Bachelor's degree preferred or experience in lieu of degree
#L
English, additional languages an advantage
#D
Our current Benefits include:
Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement
(Benefits listed may vary depending on the nature of your employment and/or work location)
#K
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full understanding and focus to lead execution across Red Bull North America's (RBNA) Distribution Network (DPs). You will report to the Director of Distribution in Honolulu, HI. The DPM brings value through year-round business planning, driving in market execution, ensuring implementation of regional & national Key Accounts Programs while bringing RBNA's marketing mix to life within the distributor network. You will be field-based, embedded within the distributor community to fulfill the RBNA mission to be the best distribution network in North America.
Job Description
YEAR ROUND BUSINESS PLANNING
Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) to align with RBNA BP priorities
Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
Conduct planning reviews to meet quantitative targets and KPIs
Participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities
MARKET EXECUTION
Full ownership for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement)
SELLING & INFLUENCE
Analyze market and distributor performance data to produce insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
Develop DP network through implementation of RBNA's distributor selling model (power platform, PIITCHER, Skill Pills)
Manage all Point of Sale (POS) orders to ensure delivery of assets in store
Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
Use tactical budget around programs and incentives that maximize ROI
Manage Independent trade program (VIP) and work with local distributor managed Key Accounts (Tier II)
KEY ACCOUNT EXECUTION
Prioritize and implement regional and national Key Account (KA) programs by securing additional resources (trade funds, POS ) to support local market opportunities
Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
Communicate with Key Account Managers to ensure execution of KA priorities at regional and national chain levels
ACTIVATE MARKETING RESOURCES
Bring our marketing mix to life by engaging the DP sales force and using all available assets (i.e. local and regional events)
Implement rollout of RBNA brand programs and tentpoles
Bring brand and key account solutions to solve issues at the market level
Ensure the DP executes Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)
Qualifications
5+ years demonstrated experience working within Consumer Packaged Goods industry
Experience within a Direct Store Delivery distribution environment
Coached others to sell in the Off Premise channel
Analyzed and used data to bring insights to action
Additional Information
#E
Bachelor's degree preferred or experience in lieu of degree
#L
English, additional languages an advantage
#D
Our current Benefits include:
Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement
(Benefits listed may vary depending on the nature of your employment and/or work location)
#K
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
