Director, Programmatic Partnerships

Cadent powers the evolution of TV brand advertising. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.

 

Do you want to be part of a company that is driving change across the TV and digital video marketplace? Do you want a job that provides you with the opportunity to be on the front line of influencing the evolution of CTV & OLV with some of the biggest brands and agencies? Then you’ll want to talk to us about this role!

 

Cadent is a leading advertising technology company leveraging a patented, end-to-end tech stack purpose-built to meet the demands of today’s digital marketplace. Truly connecting with viewers across households, devices, and screens is no small challenge in today’s fragmented media landscape. That’s where Cadent comes in. Whether you’re trying to target specific viewers or reach new audiences, our solutions let you take on media and advertising’s toughest challenges. Our people and our technology are driven by a common goal: to help you better reach your customers, no matter what device or media and entertainment service they’re using.

 

We are looking for a seasoned Sr Account Executive, Programmatic Partnerships (Holding Companies) to join our growing Aperture Media Exchange (MX) team. Aperture MX is Cadent’s supply marketplace (SSP). The right candidate should be a strong and established seller with excellent communication skills and experience selling supply marketplace solutions across OTT/CTV, online video and display. They should have a strong understanding of the programmatic marketplace and end-to-end supply chain. This role needs to be able to break down complex audience and supply solutions into digestible pitches, and drive sales across all levels of agency & client partners across their established network.

• Be a creative thinker, hunter and leader!
• Sell Cadent’s programmatic solutions and SSP supply into defined Holding Companies and their respective Agencies, Accounts and Traders.
• Master and evangelize Cadent’s suite of Advertiser solutions and be able to illustrate the applicable use cases to potential customers.
• Ability to identify client needs, present applicable solutions, close deals and ensure proper execution.
• Drive share-of-wallet growth across existing customers.
• Be able to coordinate cross-functional efficiency across other Cadent teams and functions.
• Provide real-time customer feedback to internal Cadent teams to help shape product and solution development.
• Creation and ownership of weekly sales pipeline and quarterly forecast.
• Establish strong relationships with clients through the complete sales cycle
• Hit sales goals!

• The ideal candidate has an existing and trusted network of clients and contacts across the major Holding Companies.
• Platform experience at an Agency, AdTech platform, DSP or SSP and deep relationships within the industry.
• 5+ years of experience selling advanced TV, OTT/CTV or OLV advertising solutions.
• Established track record of delivering on strategic and revenue objectives.
• A passion and understanding of the entire media marketplace with a focus on Programmatic.
• Strong presentation skills – with or without a deck.
• Strong discovery skills – obtaining market feedback is key to help Cadent shape and differentiate our solutions and overall marketplace offering.
• Experience and success in driving new business wins.
• Coachability and being able to evolve with shifting product offerings and marketplace conditions.
• Thrives in a fast-paced environment.
• A high level of curiosity and the ability to work beyond the defined boundaries of the role.

USD $125,000.00 - USD $150,000.00 /Yr.