Director Of Moocho Retail Sales

Come work with Tofurky! We are the Nation’s leading independent manufacturer of plant-based proteins and dairy-free cheeses. Our range of 35+ products can be found in more than 25,000 grocery stores throughout North America, the UK, and Australia. We’re on a mission to erase the myth that people have to make a choice between enjoying tasty food and taking care of themselves and the planet. We can do both.

The Director of Moocho Retail Sales is responsible for account management and sales objectives of plant-based cheeses through the Retail channel, for Strategic Retailers, Wholesalers, and Broker Network. Working with our Vice President of Sales, you’ll blend the organization’s department objectives with North American (US) channel opportunities to achieve budget targets.

This role will expand channel penetration through advanced sales techniques, excellent interpersonal skills, and leveraging data with strong presentation skills to prepare and present new item introductions and growth strategies that match customer objectives during key business reviews with decision makers and ladder up to company objectives and Key Results (OKRs).

This keystone member of the Retail sales team and the Turtle Island Foods Sales Organization, will demonstrate excellent interpersonal skills and analytical expertise to develop, manage, and maintain direct partnerships with Strategic Retailers, Wholesalers, and associated Brokers. By leveraging data, this role will apply analytical expertise to evaluate and report on total program health (performance, velocity, trade spend, etc.) and make data-backed recommendations for optimal success.

Excellent time management, detailed planning, and project tracking skills with a desire for results, are hallmarks of a successful working style in this role. Transparency and forecasting, as National business evolves, will cap the success of this position.

This position is field-based (US-remote) and represents Turtle Island Foods’ non-dairy sister brand, Moocho.

Essential Functions

• Develop and implement, in coordination with the VP of Sales, annual, quarterly, and monthly sales volume and trade spend plans.
• Works in Collaboration with other TIF Sales Directors to deliver Sales OKRs that ladder up to Company OKRs.
• Works as a Brand Ambassador for Moocho
• Responsible for forecast by customer by category
• Responsible for Margins, Trade Promotion Planning, and Budget by customer by category
• Responsible for Demand Planner and Revenue to Budget planning and attainment
• Responsible for communicating and executing annual Price Increases to align with Product Category SRP’s.
• Responsible for anticipating and developing countermeasures to offset any deviation to items 3-6
• Develop and grow direct partnerships with Category Managers in Dairy Depts with potential and Strategic retailers in US and Canada
• Develop retailer strategy and business development specific to each
• Recommend and/or Develop and manage broker network specific to retail Dairy Departments; effectively communicate and hold accountable each broker to their specific Key Results that ladder up to Sales Org and Company OKRs
• Support or Resolve ordering, shipping and/or payment issues for invoices as needed by Accounting and Logistics
• Resolve and approve Trade Promotion in PLEX
• Responsible for maintaining a customer database similar to a CRM
• Develop and use objective tools, information (i.e. SPINS, Marketing assets, Broker Insights, Company reports: Sales Report; Revenue to Budget, etc) to plan effective and appropriate account activity.
• Plan for, participate in, and support trade shows, trade events, and major retail and company events.
• Perform other duties deemed necessary by the supervisor.
• Actively supports all company sustainability initiatives.

Travel: This position requires approximately 30% travel.  Frequently travel is outside the local area and overnight.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Key Competencies

• Strategic approach and collaborative alignment
• Industry and market insight through data analysis
• Prospecting new opportunities through research, outreach, and connection
• Relationship-building through trust, communication, and follow-through
• Solutions-oriented and customer-centered
• Results-driven, upselling, cross-selling, meeting sales targets
• High emotional intelligence, active listening, professional communication, attention to detail
• Managing processes and project management
• Presentation preparation and delivery to customer audiences (remote and in-person)
• Customer relationship development and key account responsibility on a regional or national level
• Advanced proficiency using Microsoft Office: Outlook, Word, Excel, PowerPoint, Teams

Work Environment: This job operates in an offsite (home-based) office environment with frequent travel. Laptop will be supplied.

Physical Demands: This is a largely sedentary role remaining seated for periods of time but does require roughly 30% travel. The ability to lift boxes, bend, and stoop is occasionally required (20 pounds).

Position Type and Expected Hours of Work: This is a salaried, exempt position. Typical days and hours of work are Monday through Friday 8:00 am to 5:00 pm. This position regularly requires long hours and frequent weekend work.

Required Education and Experience

• High School Diploma or G.E.D.
• 8-10 years of Experience in Retail Food Sales
• Established Network of Category Manager in Retail Dairy Department
• Experience with broker collaboration/management
• Syndicated data analysis
• Advanced proficiency using Microsoft Outlook, Excel, Word, and PowerPoint

Preferred Education and Experience

• Bachelor’s Degree in business or food-related major
• Established Broker Network calling on Retail Dairy Department
• Director-level experience in Retail Food Sales

In addition to your salary, we’ll provide:

• Employee-only medical and vision coverage that is 100% employer-paid; employee-only dental coverage that is 80% employer-paid
• Auto-enrollment and eligibility for Tofurky’s 401K contribution + match.
• Employer-paid Life Insurance, Short-Term, and Long-Term Disability Insurance.
• Employer-paid Personal Time Off and Holiday time.
   

The Tofurky Company does not currently support immigration processing or provide Visa sponsorship. All applicants must be able to provide legal proof of their eligibility to work in the U.S.
At Tofurky, we don’t all have exactly the same beliefs about diet, sustainability, or what goes best with french fries. We’re not a monoculture (and we like it that way). But we can all get behind our mission of respect, whether it’s respect for our shared planet, for all species, for human health, or for our community and workforce.

The Tofurky Company values a diverse workforce. Women, people of color, people with disabilities, and members of the LGBTQ community are strongly encouraged to apply.

The Tofurky Company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, The Tofurky Company complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

The Tofurky Company is committed to the inclusion of all qualified individuals. In keeping with our commitment, Tofurky will take steps to assure that people with disabilities are provided reasonable accommodation. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact careers@tofurky.com.  

Please click the appropriate button on this page to begin the application process. Be sure to complete the application in entirety and include your resume. For assistance or to follow up on your previously submitted application, contact us at careers@tofurky.com.