Director, Marketing - Peer to Peer Marketing - Breast

Director, Marketing - Peer to Peer Marketing - Breast
United States - New Jersey - Parsippany
Gilead Sciences, Inc. is a research-based bio-pharmaceutical company that discovers, develops and commercializes innovative medicines in areas of unmet medical need. With each new discovery and investigational drug candidate, we seek to improve the care of patients living with life-threatening diseases around the world. Gilead’s therapeutic areas of focus include HIV/AIDS, liver diseases, cancer and inflammation, and serious respiratory and cardiovascular conditions.
Making an impact on a global scale
Inclusion is one of the company’s five core values. That’s because we know that we are stronger and more innovative at Gilead when we are informed by a diverse set of backgrounds, experiences and points of view. Gilead Sciences is a biopharmaceutical company that discovers, develops and commercializes innovative therapeutics in areas of unmet medical need. The company's mission is to advance the care of patients suffering from life-threatening diseases worldwide.
When you join Gilead, you join our mission to change the world by enabling people to live healthier and more fulfilling lives. Come join a mission-driven bio-pharmaceutical organization that values inclusion and diversity, has a strong portfolio of products, and is constantly #CreatingPossible
For Current Gilead Employees and Contractors:
Please log onto your Internal Career Site to apply for this job.
At Gilead, we're creating a healthier world for all people. For more than 35 years, we've tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer - working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world's biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
We empower our leaders to step up, share ideas, listen, learn, and lead. We're welcoming bright, diverse, and imaginative minds; we're nurturing them to foster an environment of inclusion and growth where innovation is encouraged. We expect our people leaders to model that environment, and to focus on creating inclusion, developing talent, and enabling teams.
Every member of Gilead's team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we're looking for the next wave of passionate and ambitious people ready to make a direct impact. Join Gilead and help create possible, together.
Job Description
The Director, Opinion Leader Programming (OLP) Breast will be responsible for proactively communicating and executing on marketing initiatives focused on HCP Peer to Peer education for TRODELVY in metastatic breast indications including speaker programs, Tier 1 and 2 congresses, advisory boards, speaker training programs, and any special live or virtual programs. The successful candidate is the primary contact for all matters involving peer-to-peer education and management of vendors supporting this work.
This role will be based in the Gilead Parsippany, NJ office.

• Oversee the development of HCP speaker program content, training materials and live and virtual training programs in adherence with established compliance guidelines.
• Develop and implement comprehensive professional education marketing strategy aligned with company and brand goals across metastatic breast cancer indications.
• Ensure consistency and compliance with operation requirements for all Speaker Bureau nominations and other HCP engagements including, contracting, documentation, and records retention.
• Lead development and execution of innovative HCP medical education that maximizes participant engagement and attendance in partnership with our Regional Marketing team.
• Manage logistics, speaker selection, training, and content delivery for educational events.
• Partner with the Home Office and Regional Marketing teams to co-develop strategy with our Metastatic Breast Cancer Council, comprised of opinion leaders.
• Lead innovative initiatives on Peer to Peer, and influence mapping.
• Work in conjunction with Ops to lead US congresses with optimization of impact.
• Support development of the annual breast advisory board plan ensuring alignment with HQ Marketing and Regional Marketing. Actively participate in content development as a member of the cross functional team.
• Liaise with the regional marketing team to maintain strategic plan for 3rd party programming including budget and KPI monitoring.
• Assist with the preparation of metrics reporting and provide insights on trends to Marketing & Sales on an ongoing and ad-hoc basis.
• Support the development and execution of HCP led field trainings in partnership with sales training and core brand team.

Basic Qualifications:
Bachelor's Degree and Twelve Years' Experience
OR
Masters' Degree and Ten Years' Experience
OR
Ph.D. and Eight Years' Experience
Preferred Qualifications:

• 2 years of pharmaceutical marketing or Regional Marketing experience
• 10 years of pharmaceutical experience
• Launch experience in Oncology with oral and/or infused oncology specific products
• MBA or other advanced degree
• Knowledge of the GU/Lung marketplace and disease states
• Existing relationships with key GU/Lung HCPs
• Mandatory Qualifications:
• Interpersonal skills with the ability to interact with and present to KOLs.
• Excellent strategic thinking skills with the ability to formulate, develop and execute strategy.
• Ability to gather insights from customer engagements and translate market research findings into actionable insights and tactical plans.
• Ability to understand and communicate clinical data and high-level science.
• Strong capacity to collaborate with and lead cross-functional teams. Must work cooperatively with commercial management, clinical development, medical affairs, field sales leadership, regulatory, compliance, market research, and others.
• Demonstrated excellence in project management and effectively managing multiple projects/priorities.
• Demonstrated ability to lead agencies and other external partners in aligning and developing tactical plans and promotional materials that are aligned with brand strategy.
• Champion materials through medical, legal, regulatory reviews (promotional review) process
• Travel greater than 25% as dictated by business needs, including overnights and attendance at some nighttime and weekend programs

People Leader Accountabilities

• Create Inclusion - knowing the business value of diverse teams, modeling Inclusion, and embedding the value of diversity in the way they manage their teams.
• Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
• Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.

The salary range for this position is: $201,025.00 - $260,150.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.
For additional benefits information, visit:
https://www.gilead.com/careers/compensation-benefits-and-wellbeing
* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.
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As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact ApplicantAccommodations@gilead.com for assistance.
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Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.
Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.
For Current Gilead Employees and Contractors:
Please log onto your Internal Career Site to apply for this job.
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