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Form of workDescription
About Us
Moore Digital, a division of Moore, is a full-service digital agency providing fundraising expertise to non-profits. Our team of experienced Media Buyers, strategists, creative personnel, and operations specialists work together to support our non-profit partners in fulfilling their missions. Our team is motivated by the successes that we realize on behalf of our clients.
Moore Digital is a Moore company, the largest direct marketing firm in the country dedicated to the nonprofit, association, and government sectors (https://wearemoore.com/). More about Moore Digital can be found at https://mooredigital.com/.
The Programmatic Media Buyer will create, execute, and measure programmatic media campaigns for multiple clients to meet fundraising goals. They will work closely with account teams and media planners regarding all aspects of strategy, buying, optimization and results.
Duties/Responsibilities:
Required Skills/Abilities:
Education and Experience:
*Please submit a resume, cover letter, and your salary expectations with your application.
Our Benefits
To help you stay energized, engaged, and inspired, we offer a wide range of benefits including healthcare, support for working parents and paid time off so you can relax, recharge and be there for the people you care about.
Each full-time position at Moore Digital is eligible for our comprehensive benefits package, which includes medical & prescription, dental and vision insurance, employer paid life, a Health Savings Account plan, Flexible Spending Account plans for health and dependent care, optional short-term and long-term Disability coverage, and other voluntary benefit options. We offer paid holidays, paid personal leave, paid volunteer leave, and paid parental leave. Employees have the option to participate in a company-sponsored 401(k) plan. Several benefit plans have eligibility waiting periods.
Moore Digital is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Moore Digital is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
About Us
Moore Digital, a division of Moore, is a full-service digital agency providing fundraising expertise to non-profits. Our team of experienced Media Buyers, strategists, creative personnel, and operations specialists work together to support our non-profit partners in fulfilling their missions. Our team is motivated by the successes that we realize on behalf of our clients.
Moore Digital is a Moore company, the largest direct marketing firm in the country dedicated to the nonprofit, association, and government sectors (https://wearemoore.com/). More about Moore Digital can be found at https://mooredigital.com/.
The Programmatic Media Buyer will create, execute, and measure programmatic media campaigns for multiple clients to meet fundraising goals. They will work closely with account teams and media planners regarding all aspects of strategy, buying, optimization and results.
Duties/Responsibilities:
- Creates, executes, and measures programmatic media campaigns.
- Develops Connected TV, display and audio ad strategies that align with clients' budgets and overall fundraising goals.
- Determines campaign-specific goals, ensure conversion tracking is accurately established, and optimize based on performance data.
- Assists web development/technical teams with pixel placement.
- Reviews campaign results on a regular basis; produce KPI reports and provide insights for future testing, potential audience expansion, or inventory selection.
- Provides recommendations on other digital strategies to support linear DRTV, including search engine marketing, display advertising, landing page & conversion rate optimization.
- Works with the media planners account management team to track budgets and invoicing.
- Performs other duties as assigned.
Required Skills/Abilities:
- Hands-on DSP platform programmatic media buying experience required; Connected TV buying experience preferred.
- Ability to review performance reports and make campaign optimizations.
- Strong ability to analyze data and make actionable decisions and easily digestible recommendations.
- Strong verbal and written communications skills required.
- An eagerness to stay on top of the latest digital advertising and industry trends.
- Friendly, customer-service oriented attitude.
- Proficiency with Microsoft Word, PowerPoint, and Excel.
Education and Experience:
- 2+ years of programmatic media experience required.
- Nonprofit or fundraising experience is a plus.
- Bachelor's Degree (B.A. or B.S.) or equivalent from accredited college or university. Advertising, Marketing, Business or Communications preferred.
*Please submit a resume, cover letter, and your salary expectations with your application.
Our Benefits
To help you stay energized, engaged, and inspired, we offer a wide range of benefits including healthcare, support for working parents and paid time off so you can relax, recharge and be there for the people you care about.
Each full-time position at Moore Digital is eligible for our comprehensive benefits package, which includes medical & prescription, dental and vision insurance, employer paid life, a Health Savings Account plan, Flexible Spending Account plans for health and dependent care, optional short-term and long-term Disability coverage, and other voluntary benefit options. We offer paid holidays, paid personal leave, paid volunteer leave, and paid parental leave. Employees have the option to participate in a company-sponsored 401(k) plan. Several benefit plans have eligibility waiting periods.
Moore Digital is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Moore Digital is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
