Copywriter

JOB TITLE: Copywriter
LOCATION: Fort Mill, SC (Hybrid)
DURATION: Contract to Hire
RATE RANGE: $40-60/Hour

SUMMARY:

Job Profile Summary 
The Copywriter is primarily responsible for writing clear and concise copy in support of our marketing communications featuring products, programs and services. Delivered digitally and in print, words that will inform and engage key customer and associate target audiences. 
Duties & Responsibilities

• Writes clear and grammatically correct copy for brand marketing and integrated omni-channel campaigns aimed to build awareness and drive sales 
• Develops and maintains a consistent brand voice with distinct and compelling copy
• Drives the creation of original concepts that result in effective communication supporting varying types of marketing and media channels including print, digital, broadcast and web
• Interprets creative direction and technical information to develop persuasive copy concepts
• Understands different language styles that appeal to various target markets to propose engaging copy
• Collaborates with graphic designers, communications, and other marketing team members on a variety of large- and small-scale projects
• Works with stakeholders to edit and modify copy to meet their content expectations
• Follows style guidelines for consistency
• Edits and proofreads copy to ensure quality control
• Uses SEO principles to maximize copy's reach
• Sources images and other content
• Aligns with internal legal team for messaging compliance

• Bachelor's degree in marketing, English, journalism, or related field or equivalent work experience plus 3-5 years of copywriter experience, including working within the B2B field
• Experience producing copy about a variety of topics for print and digital media channels
• Proven success in enhancing content to meet business objectives
• Excellent writing, editing and proofreading skills
• Familiarity with commonly used style guides
• High attention to detail and accuracy 
• Experience with SEO and web markup language 
• Experience with online content strategy and creation
• Proven creative and research abilities 
• Ability to work collaboratively with a team
• Strong adaptability and time-management skills
• Excellent interpersonal and communication skills
• Self-motivated and organized
• Proficiency with common office software. InCopy experience preferred
• B2C experience preferred