Job Description
Salary:
FUEL Writers are responsible for the strategy, conception, and execution of high-quality brand, marketing, and communications materials across a broad range of platforms and mediums.
Expectations
- Researches topics and synthesizes complex information
- Applies strategic and creative thinking on a range of projects and brands
- Participates in brainstorming, ideation, and conceptual development alongside a design partner
- Possesses an in-depth understanding of branding, including both brand strategy and brand design
- Presents confidently, persuasively, and professionally to clients and internal teams
- Communicates and collaborates regularly with team members across disciplines
- Produces compelling narratives, scripts, alt-lines, headlines, big ideas, and calls-to-action that resonate with audiences and drive businesses and brands forward
- Concepts, pitches, writes, and sells cross-channel advertising campaigns
- Works collaboratively with SEO specialists, user experience designers, visual/UI designers, and programmers to build great user and brand experiences
- Simplifies complex UX interactions through language
- Possesses a deep understanding of digital marketing best practices, including SEO
- Develops content and social strategies
- Assists in new business pitches when needed
- Completes projects on deadline
Qualifications
- A four-year degree
- At least two years of agency experience
- A keen pulse on everything social is a plus
- An exuberant work ethic and exacting attention to detail
Personality
- A great attitude
- Can-do spirit (no egos, please)
- Scrappy
- Self-starter
- Takes constructive criticism with ease and grace
- A passion for building brands
- A love of words and a love of culture