Content Marketer

Position: Content Marketer
Status: Full-Time
FLSA Code: Exempt

Summary:
The Content Marketerworks with leadership to curate and manage content for the company while monitoring and expanding Safety Services’ brand externally. They are responsible for growing the Marketing database and managing the nurture and journey of both prospects and clients. Content created could include social media graphics/posts, emails, product content, sales enablement content, and more.

How our Content Marketer spends their time:
● Create content for both internal and external audiences such as ad copy, email content, eBooks, one-sheets, etc.;
● Create dual-purpose content that can be used by Safety Services’ clients and prospects to drive lead generation and production adoption;
● Understand different buyer personas and create content that meets prospects and clients where they are in the buyer journey;
● Work in Pardot & manage MQL/prospect database: Building automation, managing segmentation lists, and creating nurture campaigns;
● Build email engagement trees, and email templates, and send emails;
● Manage and update content on the Safety Services’ website;
● Manage digital media platforms, including social media and podcast platforms;
● Strategize, plan, and schedule marketing campaigns to drive traffic that translates into sales;
● Proof, edit, and review content for Safety Services;
● Coordinate marketing efforts with other internal departments;
● Research and stay up-to-date on industry trends;
● Perform other duties as assigned.

What you bring:
● Desire to take ownership and initiative of Marketing campaigns and strategies;
● Positive attitude and willingness to continuously learn and develop marketing skills;
● Strong verbal and written communication skills, including the ability to effectively facilitate and adjust communication styles to the audience.
● Ability to maintain regular and punctual attendance;
● Encourage a direct and positive relationship between the community and the company.
● Able to thrive in a fast-paced environment;

● Able to quickly learn new software and use systems accurately;
● You are a natural problem solver and are focused on creating solutions;
● You can adapt quickly to a changing environment;
● You work well independently but understand the importance of teamwork;

Preferred Qualifications:
● High School Diploma required. Bachelor’s degree in Marketing, Business, or a related field is strongly preferred;
● 2+ years of experience in Marketing focused on content curation and reporting;
● Solid understanding of SEO and how to develop content for both readers and search engines required;
● Professional writing and editorial experience required;
● Professional design experience preferred;
● Experience with Microsoft 365 products and Adobe Creative Cloud is strongly preferred;
● Social media management experience preferred;
● Website management experience preferred;
● Pardot or email automation experience preferred;
● Experience with video content and production preferred.

What we bring:
● Work-life balance: Enjoy your free time with no nights or weekends, paid holidays, and paid time off starting on your first day;
● Health: Save money on insurance with low-cost insurance premiums.
● Growth: Continue to learn with continuous education, career pathing, and ongoing training. You won’t stall here, growth is part of our success.
● Outstanding Culture: Our company outings and team-building events are a crucial part of building supportive teams that are crucial to our values.

What are the next steps?
Our Talent Acquisition Specialist will be reviewing resumes. If you are among one of the qualified candidates you will receive an email or a phone call to schedule an interview.

Safety Services Company is proud to be an equal opportunity employer. We expect all team members to have an understanding of, and commitment to diversity, equity, and inclusion.

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

People with a criminal record are encouraged to apply

Work Location: Remote