Content Manager

About Us:

Champro® is a privately-owned sporting goods and apparel manufacturer that has been in business for 30+ years. We deliver high-value, traditional & innovative athletic equipment and apparel via outstanding, integrity-driven customer service. Our business philosophy is focused on our customers and we take pride in providing them with the best overall values in team sports products.

Position:

The Content Manager oversees the company’s content strategy from ideation to distribution working closely with the Marketing Director. Plans, creates and distributes content that ensures brand consistency . Continually improves existing content while always on the lookout for content gaps that need filling. Leads and provides guidance to content management team members.

Essential Functions:

• Closely examines current content on various platforms to ensure brand consistency in visual identity and messaging.

• Reviews and audits competitor content to ensure best practices are being used.

• Creates content strategy from ideation to distribution.

• Creates and maintains a streamlined content calendar to keep information up to date and keep updates on track.

• Performs regular content audits to ensure content is accurate, optimized, updated and relevant to the target audience.

• Lead content management team members by providing guidance, feedback and mentorship.

• Foster a collaborative and creative work environment that encourages innovation and excellence.

• Delegates and oversees that the quality work of the content management team is being completed within the deadline.

• Stays updated on industry trends and integrates innovative design approaches into content.

• Reviews and approves all content deliverables to ensure they meet the highest standards of quality.

• Works cross functionally to ensure all content project expectations are met.

• Assists with marketing efforts as needed.

• Ensures that deadlines are met.

• Performs other related duties as assigned.

Requirements:

• Bachelor’s degree in Fine Arts, Marketing, or related field required.

• At least 5+ years of experience in Graphic Design and/or Marketing.

• Proven project management and managerial/leadership experience.

• Exceptional verbal and written communication skills.

• Excellent proofreading skills.

• Excellent creative ideation and innovative skills.

• Proven SEO experience and knowledge of optimizing content tailored to specific audiences.

• Demonstrated ability to consistently produce targeted content.

• Sense of urgency with effective time management and multitasking skills.

• Knowledge of interactive design including best practices in technology, usability and user experience.

• Ability to manage multiple projects simultaneously and meet tight deadlines.

• Ability to use a strong analytical and artistic approach to solve complex issues.

• Proficient with Microsoft Office and Adobe Suite or related software

Company Culture:

We are proud to offer eligible associates a full-range of benefits including medical, dental, vision and life insurance, as well as short-term and long-term disability, 401K, Profit Sharing, PTO, holidays, Wellness Center and reimbursement toward gym membership fees. A collaborative atmosphere working together to exceed our customers’ expectations, as well as, an Equal Opportunity Employer bringing together diverse individuals to develop new and innovative solutions.