Campaign Delivery Manager

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Regular or Temporary:
Regular
Language Fluency: English (Required)
Work Shift:
1st shift (United States of America)
Please review the following job description:
The Campaign Delivery Manager will manage delivery of marketing campaigns and offers across online banking, mobile app, branch, and call center channels. This includes managing general activities related to targeting, experience management, process optimization, and QA of submitted demand. This role is also responsible for managing team capacity and communicating capacity availability and constraints. The Campaign Delivery Manager will work closely with channel and product marketing teams to ensure alignment of delivery schedules. This is an individual contributor role requiring effective partnerships within the team and across the organization.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.

• Oversee the end-to-end management of campaigns, ensuring timely execution and delivery.
• Evaluate channel fit and capacity alignment for requested campaigns.
• Manage team capacity through capacity planning tool.
• Partner with marketing and channel process teams to align expected client experience, offer scripting, and required dispositions to achieve optimal results.
• Manage all Legal and Compliance approvals from proofs in Workfront and builds the content in Adobe Experience Manager (AEM).
• Author campaign content using Adobe Experience Manager.
• Troubleshoot issues which may impact delivery deadlines.
• Maintain proactive communications with stakeholders related to project status, documenting updates in Workfront.
• Maintain master project plan for campaigns running across channels.
• Assist with documenting, updating, and maintaining ad specs.
• Assist with project coordination and workflow procedures adherence.
• Manage stakeholder relationships.
• Additional projects and/or tasks as assigned.

QUALIFICATIONS
Required Qualifications:
The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Bachelor's degree in Marketing, Communications, Business Administration or related field, or equivalent education and work related training
• 3+ years managing delivery of marketing campaigns
• Experience managing concurrent projects and/or project work streams
• Ability to interpret and explain complex information to a range of audiences and build consensus among different stakeholders
• Ability to provide direction, and mentor less experienced teammates
• Proficient in Microsoft Project, Excel, and PowerPoint
• Experience working with authoring/content tools

Preferred Qualifications:

• Master's degree or MBA and previous experience in the banking industry
• In-depth knowledge of principles, practices, theories, and/or methodologies associated with the Marketing discipline (e.g., Marketing P's, Market research, analytics, digital)
• Ability to develop strategies that break long-term goals into short term wins to facilitate learning, quick iteration, with shorter time to market and return on investment
• Working knowledge of American Disabilities Act (ACT) compliance requirements
• Experience with Adobe products (AEM, Workfront, AEP, Target and Audience Manager)

OTHER JOB REQUIREMENTS / WORKING CONDITIONS
Visual / Audio / Speaking
Able to access and interpret client information received from the computer and able to hear and speak with individuals in person and on the phone.
Manual Dexterity / Keyboarding
Able to work standard office equipment, including PC keyboard and mouse, copy/fax machines, and printers.
Availability
Able to work all hours scheduled, including overtime as directed by manager/supervisor and required by business need.
General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist's generous benefit plans, please visit our Benefits site. Depending on the position and division, this job may also be eligible for Truist's defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.
Truist supports a diverse workforce and is an Equal Opportunity Employer that does not discriminate against individuals on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. Truist is a Drug Free Workplace.
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