Business Strategy Lead – Vehicle Commerce

Description

This role is categorized as hybrid . This means the successful candidate is expected to report to Warren - 7000 Building three times per week, at minimum.

About Organization: 

The Global Vehicle Commerce team drives near-to-mid-term digital commerce revenue growth across all Vehicle segments. We are applying deep commercial insights to support diversification strategies across new markets and sales models. We are building the Global measurement plan and operating framework  to align cross-functional accountability to shared Objectives and Key Results in service of Digital Commerce and Service revenue growth. Our focus is simple – our customer. We partner with Sales, Marketing, Regional Leaders, Finance, Data Science, and Software teams (Tech, Design and Product) to deliver world-class, E2E commerce experience globally. Our mission is to become a Top 10 CX leader across all industries by empowering our employees to create the safest, most enjoyable experiences which inspire trust, confidence, and passion in our brands.  We put safety first – always!  We love delighting customers, act as one team and set out to make everything and everyone around us better.   We strive for excellence through continuous improvement and aspire to be the industry leader in customer and employee experiences.

Description of Role: 

Are you passionate about driving revenue performance and operational efficiency within a dynamic, forward-thinking, and growth-focused environment? Do you excel in building and leading high-impact teams that embrace innovation and customer-centricity?  This role will drive commercialization and revenue growth by defining our digital sales path as well as identifying key customer journey moments that are imperative to improving our retail experience.  These critical components will be utilized to drive improvements across the digital sales experience

The ideal candidate for Business Strategy Lead – Vehicle Commerce position embodies GM’s Behaviors and brings an insatiable appetite to create personalized, industry defining experiences for our customers.  Bringing a growth mindset, this position will lead the development of experience strategies aimed at personalized, engaging, profitable, long-term customer relationships resulting in greater share of wallet and brand affinity.  As part of the Vehicle Shop & Buy Line Digital Commerce and Service Line of Business, this position will be responsible for collaborating with business and technical, business, technical, and brand partners to build and deliver the strategy, goals and market assessments for the Vehicle Shop & Buy our digital retailing experience that makes shopping & buying a car simple, personalized, and trusted.  As customers habits continue to shift to online ecommerce, it is critical GM establishes a leadership position in the on-line Vehicle Commerce space for both our brands and dealers. This position will lead a team to design a world-class online experience for our customers while establishing strategic initiatives, simplifying complex experiences, and ultimately driving revenue for GM.  This position requires someone who is a self-starter, fast learner and always thinks customer first.  A progressive track record with a proven ability to lead change, collaborate and influence across all functions, effectively prioritize, and thrive in an ambiguous / fast-paced environment is a must.  Additionally, this position needs to effectively communicate and build deep understanding of program value and impact across the enterprise to ensure buy-in and support of programs and initiatives into regular strategic priorities and innovation.

Key Leadership Requirements:

• Customer-First Mindset :  leverage insights and build relevant strategies to drive preference and loyalty for GM.  Experience leveraging customer segmentation and customer journeys to deliver relevant benefits and experiences to drive business results. Driving strategic roadmaps from inception to implementation – quarterbacking the key stakeholders towards a common goal
• End-To-End Customer Journey Expert: demonstrated experience understanding the customer journey for retailing, cross-functional collaborator that has the ability to improve customer journey with thought leadership and insights
• Business Acumen – Strong business acumen, P&L experience, agile decision-making, ability to formulate break down organizational barrier and shepherd initiatives through to launch
• Strategic Thought Leadership:   possess business and strategic acumen with ability to communicate broader business vision to cross-functional and technical teams.
• Team Building and Leadership :  track record of leadership and ability to lead / influence at all levels; strong partnership skills with a history of collaborating across organizational boundaries, working with and influencing others, and creating clarity from confusion.
• Analytical - synthesizes complex or diverse information; uses intuition and experience to complement data; ability to effectively communicate and translate business needs to technical teams; proactively identifies and resolves problems in a timely manner.
• Outcome-Oriented:   articulates desired outcome(s), able to assesses and make difficult decisions quickly, and works collaboratively to create a path to achieve it.
• Business Acumen – Strong strategic acumen, P&L experience, agile decision-making, ability to formulate a strong POV and adjust plans strategically in a changing environment.
• Analytical - synthesizes complex or diverse information; uses intuition and experience to complement data; ability to effectively communicate and translate business needs to technical teams; proactively identifies and resolves problems in a timely manner.

Additional Description

Required Qualifications:

• BA / BS in Business, Marketing, Finance, or related field
• 6+ years’ working in a fast-paced, high-volume consumer-facing corporate or agency environment with responsibility for simplifying complex customer experiences.
• Ability work / manage agency partners for benchmarking / strategic insights
• Passion for understanding the customer needs and delivering an exceptional customer experience
• Retail and/or eCommerce experience – experience optimizing digital retailing experiences for customers, proven history of site improvements with tangible results
• Effective leadership style, compatible with the team culture: collaborative, flexible, innovative, and results-oriented
• Experience in business case development utilizing data and strategic thinking to translate ambiguous problems into solutions
• “Leadership” DNA:  Able to motivate and inspire the team to accomplish our goals
• Strong personal skills to support organizational awareness & participation
• “Leadership” DNA:  Able to motivate and inspire the team to accomplish our goals
• Ability to act as a catalyst for innovation and change
• Entrepreneurial drive / demonstrated ability to achieve stretch goals in a fast-paced environment
• Demonstrated ability to manage multiple projects / programs
• Proven performance management skills: setting clear goals and objectives, measuring performance, and providing guidance and direction to staff to improve performance
• Strong analytical skills with demonstrated ability to transform data into actionable information
• Must be able to think / act strategically and tactically
• Financial and business acumen in a range of functional areas (e.g., sales, marketing, customer service)
• Strong communication skills and ability to tailor communication style, frequency and approach for multiple audiences, including working teams, colleagues and senior executives
• Affinity to facilitate problem solving & collaboration
• Experience in establishing effective partnerships within and outside of the organization
• Experience working with geographically dispersed team

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GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE

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