Turnpoint Services Group is hiring a Brand Marketing Manager for a full-time position.
Remote opportunities are available in greater Lousiville, KY, and the North East and North West, US.
The Brand Marketing Manager is responsible for facilitating, overseeing, and assisting in executing B2C marketing efforts for assigned brands within the TurnPoint Services portfolio. By applying extensive knowledge of the TurnPoint Services business, the marketplace, and marketing best practices, the Brand Marketing Manager collaborates with marketing leadership and key stakeholders to develop marketing plans, initiate campaigns, and coordinate the execution of marketing deliverables to fuel the growth of assigned brand(s)
Success will largely be dependent on the ability to:
- Generate & capture market demand
- Energize cross-selling and product mix
- Grow paying customer base
- Increase yield/ROI of marketing investments
- Make connections between daily operations and business goals
- Translate the strategic into the tactical
- Keep stakeholders informed and demand pacing on track
- Evaluate business opportunities and make recommendations on marketing approach
- Report on metrics/results and apply key findings to future endeavors
- Proactive planning, analysis and where necessary, course correction while taking full responsibility for marketing results
- Acquisition Marketing
- Consumer Insights
- Customer Marketing
- Measurement and Analysis
Experience, Skills, Knowledge Requirements:
- Take a leadership-based consultative approach and apply advanced planning skills to present marketing ideas, raise logistical considerations, and secure buy-in from key stakeholders
- Comprehensive knowledge of digital and traditional marketing channels in the B2C sector
- In-depth understanding of the TurnPoint Services business model as well as the plumbing, HVAC and electrical services industry
- Ability to foster trusting and collaborative relationships with operators, colleagues and vendors
- Organized, logical, process-oriented, strategic, and detail-oriented
- Advanced investigative analytical and problem-solving skills
- Adept at team collaboration
- Strong oral and written communication skills, with the ability to influence
- Independent and proactive thinking, adept at setting goals, prioritizing and making timley decisions
- Ability to quickly adapt to new methods and work under tight deadlines
- 3-5 years of related experience
- Bachelor’s Degree in Marketing or related field
Based in Louisville, Kentucky, Turnpoint is a leading provider of residential services, including heating, ventilation, and air conditioning (“HVAC”), along with plumbing and electrical. The Turnpoint Services Group is home to a rapidly growing list of the finest service brands in America with decades of experience serving both residential and commercial customers.
With a heritage that dates back to 1958, Turnpoint has consistently achieved strong growth to become one of the largest essential services businesses in the United States. Turnpoint's center of excellence, which leverages capabilities and best practices across all its brands, has been a key driver of its rapid growth.
If you are interested in learning more about a career with Turnpoint Services Group as a Marketing Manager, apply today!