Brand Alignment Specialist I

Main Objective: 
The Brand Alignment Specialist is responsible to ensure the alignment of internal and external branded materials with a focus on merchandise created by corporate, our agencies, international subsidiaries, onsite Arthrex campus stores, and partners.  Responsible to assist and/or oversee and function of the Arthrex Proud onsite store. Manage the development of brand guidelines, policies, and systems used by the Brand Alignment team with the goal of continuous improvement. Serves as coach and/or people leader responsible for the develop Brand Alignment Associate’s proper policies and procedures, assist in ensuring goals are met, and provide excellent customer service as appropriate.

Essential Duties and Responsibilities:
•    Manage or provide direction on internal Arthrex branded merchandise by aligning with branding guidelines, merchandise policies, set criteria for business uses, and set criteria for new selections
•    Collaborate with key marketing stakeholders on approval of merchandising, brand requests, and manage development/maintenance of policies and guidelines (Additional collaborators may include Legal, Compliance, Executive Leadership, and/or President as needed)
•    Assist and/or Oversee in the operation of the Arthrex Proud store, including merchandising, buying strategy, developing promotions, providing content for advertising, sales reporting, maintaining an annual schedule for sales/releases, and other Arthrex Proud marketing needs (ie: implementing seasonal merchandise assortment and pop-up shop planning/execution)
•    Maintain high-level of customer engagement with the Arthrex Proud store
•    Manage online merchandise catalog and internal merchandise programs (i.e. New Hire, Uniforms, etc.) and one-time requests to fulfill company needs from selection and buying strategy, to ensuring alignment with guidelines and policies.
•    Analyze and review reports/dashboards available to ensure data- driven decision making is applied to merchandising and Brand Alignment requests
•    Work closely and maintain strong cross-functional relationships with executive stakeholders to present on projects related to key initiatives 
•    Lead collaboration with key stakeholders to document standards and update existing guidelines, style guides, brand strategy, and merchandise policies. 
•    Maintain and implement changes to workflows keeping systems updated with trends, branding, technology, and business needs. 
•    Work with management to analyze and forecast yearly activities, volume, growth, gaps, development, and efficiencies for the team. 
•    Manage system updates, as well as the adoption of new systems, for onsite Arthrex campus stores
•    Collaborate with the Mainsail team to coordinate approvals for digital platforms that contain Arthrex information
•    Manage and provide direction to subsidiaries and agencies that request Arthrex US Corporate office branding guidance to ensure alignment with Arthrex standards

Knowledge and Skills:

• Quick learner w/ability to easily navigate efficiently and effectively across multiple applications and systems
• Able to courteously and professionally handle customer interactions, issues, and concerns
• Self-starter with ability to perform in fast paced environment with tight deadlines and prioritize/ manage daily workload, while meeting critical project milestones /deadlines
• High-level of accuracy, attention to detail, and ability to manage multiple responsibilities/projects concurrently
• Excellent oral and written communication, interpersonal, collaboration, and problem-solving skills
• Disciplined to operate with the highest level of confidentiality and integrity

• In-depth level of understanding of the team’s tools, platforms, and systems, as well as their applications

• In-depth knowledge of Global and US Arthrex branding initiatives and merchandising principles/standards
• In-depth understanding of company practices, standards, regulations relative to marketing within the medical device industry
• In-depth understanding of vendor management, merchandise purchasing, and retail management

• Contributes to the development of merchandising and brand principles, standards, and polices set for Arthrex.

• Assist with overseeing operation of the Arthrex Proud store, including scheduling and coverage as needed

• Ability to analyze and recommend updates to the team’s current tools, platforms, policies and systems to increase continuous improvement initiatives

• Ability to initiate and manage projects relevant to brand, merchandising, or platforms that will improve internal and/or external experience

Discretion/Latitude:

• Work is performed with some direction, exercises considerable latitude in determining objectives and approaches to assignment

• Actively participates in determining success metrics for work performed

• Coaches and coordinates project related work of Brand Alignment Associate personnel as appropriate. 

• In-depth understanding and application of policies and procedures

• Executes team initiatives and assists in creating goals/objectives, in collaboration with manager
 

Education/Experience:

• Bachelor's degree in marketing, communications, or business required

• 1 year experience of successful customer service, retail/merchandising, or project management required

Machine, Tools, and/or Equipment Skills: 
General knowledge of apparel/merchandising equipment and their processes, functions, and operational technique.

Reasoning Ability: 
Ability to identify opportunities for improvement, collect and analyze data, and develop solutions or processes accordingly. Ability to interpret numerous and extensive technical instructions, while understanding the abstract and concrete variables, and their impacts.

Mathematical Skills
Ability to comprehend and apply mathematical principles to the degree required to perform the job based upon job requirements.  

Arthrex Benefits

• Medical, Dental and Vision Insurance
• Company-Provided Life Insurance
• Voluntary Life Insurance
• Flexible Spending Account (FSA)
• Supplemental Insurance Plans (Accident, Cancer, Hospital, Critical Illness)
• Matching 401(k) Retirement Plan
• Annual Bonus
• Wellness Incentive Program
• Free Onsite Medical Clinics
• Free Onsite Lunch
• Tuition Reimbursement Program
• Trip of a Lifetime
• Paid Parental Leave
• Paid Time Off
• Volunteer PTO
• Employee Assistance Provider (EAP)

All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other status protected by law.