- Oversee agency operations for major CPG client
- Independently lead the shopper marketing planning process with client and/or retailer to build customized programs for the defined retailer/brand (and participate in brand/retailer sell-in as client relationship allows)
- Approach and manage partnership relationships with other manufacturers or properties
- Oversee the implementation of client key projects
- Demonstrate persuasive written and oral communication with clients, while building strong working relationships
- Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
- Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
- Present projects to senior management that positively impact client dynamics
- Manage and develop lower level team members (as assigned by Director) including completing performance evaluations and reviews
- Manage workflow and capacity across cross-functional teams
- Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
- Take ownership of complex and high risk projects
- Quality control and trouble-shoot issues
- Training and mentorship of team
- Internal systems expert
- Assist in writing, implementing and training of new processes
- Contribute to staffing plan
- Bachelor’s degree in advertising, marketing, business, or related field
- Minimum of 1 year of marketing or advertising experience, preferably agency experience in retailer promotions
- Strategic thinking in the development of Shopper Marketing programs and management of day to day business
- Sound decision-making skills based in agency, client, and industry knowledge Passion about business and not satisfied with status quo – always thinking of ways to improve/grow assigned client/business
- Strong computer skills and proficiency in Word, Excel and Power Point
- Ability to manage time, adhere to strict timelines and work well under pressure
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