Associate Marketing Manager, Commerical

Associate Marketing Manager, Commercial

National Accounts

Job Description

Get to Know Us

At Tractor Beverage Company, we believe the world deserves better beverages. All of our ingredients are responsibly sourced from certified organic, non-GMO farms and thoughtfully crafted to create delicious, flavor-forward beverages without any of the bad stuff.

Founded by an organic farmer with a mission to remove harmful toxins and chemicals from his family’s food system, Tractor Beverage Company is the first and only certified organic, non-GMO total beverage solution in foodservice.

Our mission is simple: create a cleaner, healthier planet one drink at a time.

Our values have a deep impact on shaping the Tractor culture and guiding its decision-making processes. They contribute to building trust and loyalty among employees, customers, and other stakeholders. Our values also create a sense of purpose, motivate employees, and attract like-minded individuals who align with the Tractor’s mission.

Our Values:

Start with Good Soil

BALANCED, CONSISTENT, ENRICHING

Just as rich, healthy soil creates long-term productivity, we seek to provide a nurturing culture where all can flourish and reach their full potential. We create a healthy, equitable and symbiotic environment that enriches our people and the planet.

Be Good Stewards

RESOURCEFUL, RESPONSIBLE, INTENTIONAL

Just as a farmer cares for the land, we use our resources wisely and take the long view. We seek to create sustainable relationships and practices that ensure productivity. We are invested in the betterment of future generations and our mutual success.

Go the Extra Mile

EMPATHETIC, SELFLESS, COMMITTED

We seek to understand and prioritize our customers’ needs to build strong, lasting relationships rooted in our shared values, knowing their success is our success. We inspire our customers with possibility and wow them with execution.

Maximize Yield

BOLD, AMBITIOUS, DETERMINED

We believe every seed contains a thousand orchards and relentlessly seek to unlock the potential of our company, people, partners and products.

The Right Way is the Only Way

AUTHENTICITY, INTEGRITY, STEADFAST

We hold ourselves to the highest standards, prioritizing what is right over what is convenient. If something is worth doing, it is worth doing right - no shortcuts, no compromises.

Overview of Job Description

The Associate Marketing Manager (AMM) of Commercial Accounts is a collaborative marketer with a passion for marketing communication. The AMM sits on the Customer Marketing Team, reporting to the Sr. Customer Marketing Manager, Commercial Accounts. The primary role of the AMM is to drive business growth by supporting Tractor’s Sales and Marketing teams in identifying marketing solutions for National Accounts and assisting the Customer Marketing team in Marketing strategy, development and execution.

Responsibilities

• Establish relationships with Commercial Partners, identifying Marketing gaps and opportunities, and propose strategic solutions to enhance Tractor brand awareness and drive incremental attachment at the Partners’ beverage stations
• Coordinate and participate in promotional activities, marketing activations and tradeshows supporting Customer Marketing and Tractor’s Commercial business
• Assist in building loyalty in improved brand relevance, awareness, engagement and retention (a partner-centric mindset in foodservice marketing will be critical in this role)
• Assist in translating overall Tractor brand ethos into a Sales and Partner execution of business objectives and consumer journey strategy
• Help coordinate product launch execution and communication as it relates to Tractor Pouring Partners through brand equity, activation and experiences
• Support the Customer Marketing Commercial team in Partner digital activations, sampling activations and campaign execution

Qualifications

Required

• 1-3 years of B2B marketing and/or product marketing experience
• B2B or related customer marketing and/or communications experience
• Ability to collaborate in a cross-functional setting (with Sales, Customer Excellence, Operations, etc.)
• Ability to effectively present information to key business partners and internal teams
• Ability to handle various high-priority projects in a time-modified environment
• Experience with marketing campaign development, project management and prioritization
• Self-motivated/directed with a strong attention to detail and the ability to excel in rapidly evolving environments
• Availability for up to 30% travel

Preferred

• Experience in foodservice, beverage and/or CPG product marketing
• Experience and/or understanding of how to bring product marketing experience to foodservice customers
• Experience in CPG executional planning such as sampling activations, brand activations, Brand Ambassador and/or influencer programs
• Strong project and time management skills
• Ability to overcome challenges by recommending solutions in sound judgment
• Proven verbal and written communication skills, especially as related to partner marketing and communication
• Passion for products that create a better and more sustainable opportunity for all
• Resilient, courageous and ready to make change a reality with a team that desires to take big risks in order to lead a positive change in the beverage industry

Tractor Beverage Company is an Equal Employment Opportunity Employer.

Job Type: Full-time

Pay: $50,000.00 - $65,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Vision insurance
• Work from home stipend

Schedule:

• Day shift
• Monday to Friday

Work Location: Remote