Company

Publicis GroupeSee more

addressAddressBoston, MA
type Form of workFull-Time
CategoryResearch & Science

Job description

Company Description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Job Description
Analyst, Data & Analysis
We are the Networked Experience Agency, a full-service agency with modern creative & media, data, and technology services all under one roof. We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways
The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients
To help with this, we're looking for an outstanding Analyst - someone who has a knack for understanding Data and telling the story of why it matters. You'll learn from the best in the business as you work with the team to bring actionable insights to our clients. Up for it? Read on.
What you'll do:
As an Analyst, you'll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts. You'll work on brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.
Day-to-day, your role includes:
  • Keeping a pulse on day-to-day performance data, including display media, site, search, email, and/or social campaigns
  • Working in a variety of reporting systems and databases for the creation of recurring reports and dashboards
  • Identifying nuances in data to optimize our clients' business
  • Supporting marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting
  • Expanding industry knowledge and relevant skillsets through internal training

Qualifications
We're looking for strong, impactful work experience, which typically includes:
  • 1-3 years of work experience in a relevant industry
  • A four-year college degree
  • Passion for digital marketing, eagerness to learn in a constantly-changing space, and a natural curiosity
  • Familiarity with Excel and/or other data analysis tools such as SQL or Tableau a plus
  • Comfortable in a fast-paced and deadline-driven environment

Got what it takes? We'd love to hear from you!
Digitas is an equal opportunity employer.
23-9706
Additional Information
The Company anticipates the application window for this job posting will end 12/14/2023
Refer code: 7407485. Publicis Groupe - The previous day - 2023-12-23 08:06

Publicis Groupe

Boston, MA
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