Website And Email Marketing Specialist

Company Overview

AdCellerant is an award-winning tech-enabled services company that has brought Madison Avenue-level digital marketing solutions to Main Street businesses since 2013. We help local marketers, media companies, agencies, and channel sales organizations leverage our proprietary advertising software platform, Ui.Marketing.

Requirements:

Qualifications:

• Bachelor's degree in marketing, web design, computer science, or related field.
• 3+ years of experience in website management, design, and Email Marketing.
• Proficiency in HTML, CSS, and responsive web design principles.
• Experience with website CMS platforms (e.g., WordPress, Drupal), plugins such as Elementor, and Email Marketing platforms (e.g., Pardot, Mailchimp, HubSpot).
• Strong project management skills, with the ability to prioritize tasks, manage timelines, and coordinate with stakeholders.
• Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
• Knowledge of SEO best practices and web analytics tools (e.g., Google Analytics) is preferred.
• PHP/JavaScript/Database experience is preferred.
• Creative mindset with a keen eye for design and user experience

Summary of Role:

As a Website and Email Marketing Specialist at AdCellerant, you will manage and enhance our existing websites, oversee the build of a new website, and create visually appealing and engaging HTML emails for our clients. This role requires a blend of technical expertise, creative flair, and strong project management skills to deliver exceptional digital experiences that align with our brand and marketing objectives.

The ideal candidate will demonstrate:

• Humility, excellence, and trust in all interactions.
• Proactive and self-motivated with a passion for continuous learning and improvement.
• Ability to thrive in a fast-paced, entrepreneurial environment with a focus on innovation and teamwork.

Responsibilities:

Website Management and Enhancements:

• Maintain and update content on existing websites, ensuring accuracy, relevance, and adherence to brand guidelines.
• Implement website enhancements and improvements to optimize user experience and drive engagement.
• Collaborate with cross-functional teams to gather requirements, prioritize features, and execute website projects.

Website Build:

• Lead the build of a new website from conception to launch, including developing wireframes, coordinating design and development, and ensuring timely delivery.
• Ensure the new website aligns with brand identity, user experience best practices, and SEO guidelines.

Email Marketing:

• Design and code HTML emails for client campaigns, adhering to brand guidelines and best practices for Email Marketing.
• Collaborate with the marketing team to develop compelling email content and messaging that drives engagement and conversions.
• Conduct A/B testing and optimization to improve email performance and deliverability.

Content Management:

• Work closely with content creators and stakeholders to gather assets and information for Website and Email content.
• Optimize content for SEO and user engagement, including keyword research, metadata optimization, and content formatting.

Analytics and Reporting:

• Monitor Website and Email performance using analytics tools to track key metrics such as traffic, engagement, and conversion rates.
• Provide regular reports and insights to inform optimization strategies and identify opportunities for improvement.

Location Information:

This role is preferred to be located near our Denver, CO office, with hybrid work from home flexibility.

Team members must live and work in the United States* (*territories excluded), and have access to reliable, high-speed internet.

Compensation:

The compensation range is $65,000 - $80,000, including salary and bonuses.

Benefits:

AdCellerant offers full-time employees:

• Paid vacation, holidays, and sick days
• Health/dental/vision benefits
• 401k retirement plan and company match contribution
• Generous paid parental leave
• Wellness Program
• Work from home flexibility
• Denver, CO headquarters available for hybrid work with in office perks

Life at AdCellerant:

Our top priority is our team above everything else. We set out to build a great workplace, followed by a great company. We know that if our team is motivated, all the company’s business objectives can be achieved. Our goal of team first since our founding has led to being recognized in a few ways we are proud of:

• Denver Business Journal “Best Workplace”
• Built In Colorado’s Best Workplaces 2018, 2019, 2020, 2022, 2023
• Inc. 5000 Award for Fastest Growing Companies in the U.S, 5 years running: 2018 - 2022

Those who join our team join the ranks of an engaged, lively, industry-leading team! We are united in our mission to make Madison Avenue-level digital advertising solutions available to Main Street marketers, and you’ll find our main Pillars woven throughout everything we do.

AdCellerant’s Pillars:

• Driving results for partners & local businesses
• Technology innovations to stay ahead of the curve
• Our team members’ success & well being
• Exceptional customer service for every single partner
• Conducting our business in an ethical & sustainable way
• Making our local community a better place

Other Requirements:

Currently legally authorized to work in the United States on a full-time basis.

Equal Opportunity:

AdCellerant is proud to be an equal opportunity workplace. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates regardless of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, marital status, citizenship, age, Veteran status, status as an individual with a disability, or other applicable legally protected characteristics.

Important: Security Notice:

We're excited that you're interested in exploring job opportunities with AdCellerant! However, we also want to remind you to be cautious and wary of recruitment scams that have become increasingly common across all industries.

Fraudsters may pose as a representative of a company, and unsuspecting applicants may be invited to participate in fake interviews, asked to fill out fabricated employment applications, or even issued fake offer letters. This is all in an attempt to entice victims to pay money or divulge sensitive personal information.

We take your safety and privacy seriously, and want to assure you that we will never ask for your financial information during any part of the interview process.

Our communication will always come from an @careers.adcellerant.com or @adcellerant.com domain.

If you receive any suspicious activity, please stop communication with the individual and consider reporting them to the US FBI Internet Crime Complaint Center. If you're unsure about the legitimacy of an email you received from our recruiting team, please forward it to us at info@adcellerant.com

*** Please do not send resumes via email ***