Social Media Strategy Specialist (Marketing)

Pay: $53,000 min

Full Time, Location – Hybrid, Orlando FL

Cru has a long-standing history of being a pioneer in world Christian Missions. We are looking for the most talented individuals with a passion to see the Gospel of Jesus Christ proclaimed to the nations. Come use your God-given talents to help do this!

Our teams at Cru Headquarters are committed to praying for and with each other. Your faith isn’t just something apart from who you are, it’s an integral part of you. Here at Cru we want you to use your gifts to further the Kingdom each day.

The Kind of Work You’ll be Doing:

• Manage Social Media tools (ex. Sprinklr, Hootsuite, Sprout Social), including onboarding and platform training for ministry stakeholders, tool updates, announcements, and usage strategies, and platform configuration to meet stakeholders' needs.
• Assist in the development and execution of department and cross-ministry campaigns, including holistic paid and organic social strategy, content creation and customer journey identification.
• Utilize analytics tools to monitor and report on the performance of Social Media and department marketing campaigns.
• Collaborate with Social Media teams across the ministry to develop effective strategies for optimizing and managing their respective Social Media platforms.
• Conduct thorough research on Social Media platforms and resources to maintain a database of current case studies and insights for strategy sessions.
• Collaborate with social strategy and advertising team members to develop and maintain Social Media and advertising strategy playbooks.
• Perform comprehensive social listening analysis to aid teams in strategically developing content, fostering a deeper understanding of audience sentiments and preferences.
• Facilitate touchpoints and maintain accurate records of corporate Social Media managers, tracking their assignments, responsibilities, and performance.
• Facilitate the annual Marketing Focus Group, a gathering aimed at educating stakeholders on marketing principles, and maintain ongoing communication with participants throughout the year.

• Bachelors Degree in Marketing, Communications, Digital Media, Advertising, Journalism, or a related field
• At least 1-3 years of bonafide experience in Social Media management or advertising or an equivalent combination of education and experience.

Job Benefits:

We offer a comprehensive benefits package.
From: Cru