SEO Specialist

Company Overview:

At Overstock Plumbing Deals, we pride ourselves on providing high-quality plumbing supplies to both residential and commercial customers. With a commitment to excellence and customer satisfaction, we have established ourselves as a leader in the industry. It is clear that the future is digital which is why we are forward-thinking builders that capitalize on the many digital, social and web products for our business. As we continue to expand our online presence, we are seeking a talented Search Engine Optimization (SEO) Specialist to join our team and help drive organic traffic to our website and other digital/social platforms.

Position Overview:

As the SEO Specialist at Overstock Plumbing Deals, you will be responsible for developing and implementing strategies and techniques to improve our website's visibility and product ranking on major search engines. This person is a self-starter and will take lead in all digital initiatives for our company’s needs. You will work closely with members of the team to optimize website content, conduct keyword research, properly list products in inventory with correct key works and monitor performance metrics to drive organic traffic and increase conversions.

Key Responsibilities:

1. Conduct keyword research to identify high-volume, relevant keywords for our industry.

2. Develop and implement on-page and off-page SEO strategies to improve website visibility and rankings.

3. Optimize website content, including product descriptions, blog posts, and landing pages, for targeted keywords.

4. Monitor and analyze website traffic, rankings, and user engagement metrics using tools such as Google Analytics and Google Search Console.

5. Continuously optimize SEO strategies based on performance data and industry trends to drive sustainable growth.

6. Handle tasks such as product listing creation, optimization, inventory management, and marketing. Monitor sales and manage inventory using Seller Central tools.

7. Researching and implementing content recommendations for organic SEO success for Products in inventory and listed across company website major self-service buying platforms.

8. Solid understanding of performance marketing, conversion, and online customer acquisition.

Who We're Looking For

1. 2-5 years of experience as online SEO/brand and cross channel marketing.

2. High School, vocational Certificate, preferred college degree

3. Creative thinker with a problem-solving mindset and a focus on achieving measurable results.

4. Proficiency with at least one primary self-service buying platform (Meta, Pinterest, Google, eBay, Amazon, Wayfair)

Job Type: Full-time

Pay: $60,000.00 - $75,000.00 per year

Benefits:

• Flexible schedule
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

People with a criminal record are encouraged to apply

Ability to Relocate:

• Newark, NJ 07108: Relocate before starting work (Required)

Work Location: Hybrid remote in Newark, NJ 07108