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Form of workCSAA Insurance Group (CSAA IG), a AAA insurer, is one of the top personal lines property and casualty insurance groups in the U.S. Our employees proudly live our core beliefs and fulfill our enduring purpose to help members prevent, prepare for and recover from life's uncertainties, and we're proud of the culture we create together. As we commit to progress over perfection, we recognize that every day is an opportunity to be innovative and adaptable. At CSAA IG, we hire good people for a brighter tomorrow. We are actively hiring for a(n) Salesforce Marketing Cloud Engineer. Join us and support CSAA IG in achieving our goals.
Your Role:
As a senior Salesforce Marketing Cloud Engineer, you will work closely with the Marketing Stakeholders to design, develop, and implement marketing automation solutions that meet their business objectives. The candidate will work on a team with members that have a deep understanding of various marketing automation tools and modules, including Salesforce Marketing Cloud Engagement (ExactTarget), Salesforce Intelligence (Datorama), Salesforce Personalization (Interaction Studio), Salesforce Data Cloud, Adobe Experience Manager (AEM) Digital Asset and Content Management, and integration of AEM with Salesforce Marketing Cloud.
Your work: (Essential responsibilities)
- Strong Proficiency with 5+ years of experience in at least 2 or more of the following marketing automation areas:
- Salesforce Marketing Cloud Engagement (SFMC/MCE) / Exact Target Marketing Cloud
- Salesforce Data Cloud for Marketing
- Salesforce Marketing Cloud Personalization (MCP) / Interaction Studio
- Salesforce Marketing Cloud Intelligence (MCI) / Datorama
- Experienced in integrating Salesforce Marketing Cloud with other applications such as AWS, Snowflake, AEM and Pega.
- Experienced with data configuration, manipulations, and advanced segmentation, as well as reporting and analytics.
- Experienced as a full-stack engineer for Marketing Cloud creating personalized, dynamic messages, landing pages, and Marketing Cloud scripting languages.
- Proficient in Marketing cloud connectors, data extensions, integration with external systems (API), and knowledge of DMP and data integration.
- Advanced proficiency in SQL for data extraction, transformation, and analysis
- Strong understanding of object-oriented programming
- 5+ years' experience & proficiency in CSS, XML, JSON, YAML, SOAP, REST.
- Certification in one or more of the following:
- Certified Salesforce Marketing Cloud Developer
- Certified Marketing Cloud Consultant
- Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders.
- Should be able to conduct peer reviews and advise recommendations or issues and work well with team.
- Perform independent code reviews and write unit/integration test cases to achieve 85% test coverage
- Ability to effectively debug and resolve issues and/or defects which may be reported as a result of faults in the production system
- Assist in writing technical approach and design documentation as required
- Experience with AMPscript, SQL, and HTML for Marketing Cloud development.
- Hands-on experience with Marketing Cloud Email Studio, Automation Studio, and Journey Builder.
- Understanding of data management and segmentation within Marketing Cloud.
- Experience with Marketing Cloud APIs and integration with external systems.
- Knowledge of best practices for email deliverability and compliance within Marketing Cloud.
- Familiarity with Marketing Cloud reporting for campaign performance evaluation.
- Experience with Marketing Cloud scripting languages such as SSJS (Server-Side JavaScript) for advanced customization and automation.
- Familiarity with Salesforce CRM integration with Marketing Cloud for seamless data synchronization and customer journey orchestration.
- Experience with data modeling, segmentation, and audience targeting within Salesforce Data Cloud.
- Familiarity with data integration processes and tools for ingesting and syncing data into Salesforce Data Cloud.
- Proficiency in SQL for data manipulation and querying within Salesforce Data Cloud.
- Knowledge of Salesforce Marketing Cloud and its integration with Salesforce Data Cloud for personalized marketing campaigns.
- Strong understanding of data management principles and best practices.
- Strong technical experience in building Personalization Experiences with Interaction Studio
- Knowledge of Einstein Recipes for Product Recommendations & User Affinity Segmentation
- Strong experience with Front end web development languages and libraries (HTML, CSS, JavaScript)
- Knowledge of Marketing Cloud Development languages (AMPScript, SQL, HTML)
- Knowledge of Marketing Cloud Email & Journey Development (Email Studio, Automation Studio, Journey Builder)
- Build integrations between Salesforce and external applications using REST, SOAP APIs, oAuth and Single Sign-On.
What would make us excited about you?
- Bachelor's or Master’s degree in computer science, information technology, or a related field.
- Champions our cultural norms (e.g., willing to have cameras when it matters helping onboard new team members, building relationships, etc.)
- Experience in writing technical approach and design documentation.
- Ability to communicate technical concepts effectively to non-technical stakeholders.
- Demonstrates a company ownership mindset, thinking beyond boundaries of their own area
- Travels as needed for role, including divisional / team meetings and other in-person meetings
- Fulfills business needs, which may include investing extra time, helping other teams, etc.
- Shows respect for differences through excellent communication skills with people from an array of backgrounds.
- Actively shapes our company culture (e.g., supporting employee resource groups, mentoring employees, volunteering, joining cross-functional projects)
- Champions our cultural norms (e.g., willing to have cameras when it matters: helping onboard new team members, building relationships, etc.)
- Demonstrates a company ownership mindset, thinking beyond boundaries of their own area
- Travels as needed for role, including divisional / team meetings and other in-person meetings
- Fulfills business needs, which may include investing extra time, helping other teams, etc
CSAA IG Careers
At CSAA IG, we’re proudly devoted to protecting our customers, our employees, our communities, and the world at large. We are on a climate journey to continue to do better for our people, our business, and our planet. Taking bold action and leading by example. We are citizens for a changing world, and we continually change to meet it.
Join us if you…
- BELIEVE in a mission focused on building a community of service, rooted in inclusion and belonging.
- COMMIT to being there for our customers and employees.
- CREATE a sense of purpose that serves the greater good through innovation.
Recognition: We offer a total compensation package, performance bonus, 401(k) with a company match, and so much more! Read more about what we offer and what it is like to be a part of our dynamic team at https://careers.csaa-insurance.aaa.com/us/en/benefits
In most cases, you will have the opportunity to choose your preferred working location from the following options when you join CSAA IG: remote, hybrid, or in-person. Submit your application to be considered. We communicate via email, so check your inbox and/or your spam folder to ensure you don’t miss important updates from us. If a reasonable accommodation is needed to participate in the job application or interview process, please contact TalentAcquisition@csaa.com.
As part of our values, we are committed to supporting inclusion and diversity at CSAA IG. We actively celebrate colleagues’ different abilities, sexual orientation, ethnicity, and gender. Everyone is welcome and supported in their development at all stages in their journey with us.
We are always recruiting, retaining, and promoting a diverse mix of colleagues who are representative of the U.S. workforce. The diversity of our team fosters a broad range of ideas and enables us to design and deliver a wide array of products to meet customers’ evolving needs.
CSAA Insurance Group is an equal opportunity employer.
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