Senior Marketing Manager | B2B Marketing | New York

About Savanta

Savanta is a rapidly expanding powerhouse in the world of data, market research, and advisory services.  At Savanta, we don't just inform and inspire our clients - we empower them with game-changing insights derived from powerful data, cutting-edge technology, and innovative consulting.  Our mission is to help our clients make better decisions and accelerate their progress.

About the Role

Senior Marketing Manager | B2B Marketing | USA - New York (Full-time)

We're on the hunt for a confident B2B marketer based in the US, with a preference for professionals settled in New York.  Becoming a part of our dynamic global marketing team, you'll work hand in hand with the EVP Marketing, Brand & Innovation, and other dedicated team members across marketing, commercial and the wider business. 

Your mission? To support the team in crafting and rolling out potent, integrated marketing and communications campaigns that are in harmony with our overarching global marketing strategy.

As our marketing and brand lead in the US/Canada region, you'll seize the reins of both global and country-specific marketing campaigns.  Your role will traverse a broad spectrum of services and capabilities, as well as our cutting-edge product portfolio.

Responsibilities

• Support the development and execution of global country-specific marketing strategies, innovative tactical plans in collaboration with the wider marketing team.
• Align campaign activities with broader global marketing objectives, utilizing key channels: emails and content marketing, social media, podcasts, webinars, and events.
• Manage the delivery of creative assets, including white papers, infographics, video and wider digital outputs.
• Collaborate and foster strong relationships with key stakeholders including business verticals and product teams to effectively communicate propositions, products, and brand messaging.
• Analyze key ROI metrics to track and monitor campaign performance.
• Identify market trends and opportunities in the Americas to promote services, capabilities, and product offerings.
• Manage the marketing budget for the Americas in alignment with the global marketing budget.
• Ensure all marketing activity is in alignment with our brand positioning and tone of voice
• Encourage innovative marketing approaches and stay informed about industry trends.
• Oversee all digital assets within your region.
• Support team members in their career development

About You

We’re looking for a self-starter who is bold, confident and excited to get going! Are you brave, curious, entrepreneurial, empowering, and collaborative? If so, you'll fit right in! As you embark on growing the Americas these values will guide your success.

You are:

• Passionate self-starter with a deep understanding of marketing principles and best practices
• Strategic thinker with an ability to identify growth opportunities
• Fantastic communicator whether working independently or as part of a team
• Support the team and key stakeholders
• Possess a can-do attitude with a creative and commercial mindset
• Excellent written and verbal communication skills
• Exceptional organizational and time management abilities
• The capacity to prioritize effectively in a fast-paced environment
• Analytical with an ability to optimize performance
• Working knowledge of CRM (Salesforce), website SEO, and social media (LinkedIn)

You’ll have:

• Minimum of two years of experience in B2B marketing
• Marketing degree or qualifications or equivalent practical experience
• Ability to collaborate and build partnerships with diverse teams
• Excellent strategic thinking, analytical and written/verbal communication skills
• Proven project management capabilities and strong multi-tasking skills
• Metrics-driven marketing approach
• Creative flair with a capacity to think outside the box
• Knowledge of business, marketing, sales, and CRM systems.

Salary & Benefits

We are committed to providing a workplace that meets the needs of our team, equipping them with the tools and information necessary for success in a post-pandemic environment. Working in an inclusive, collaborative, and dynamic work environment we offer an excellent benefits package* including generous holiday allowance, Private Medical Insurance and flexible working practices.

Salary Range:  USD 80,000 – 100,000

Why Join Us

With offices in the UK, US, Canada, and India, over 600 staff globally, and ambitious growth plans, Savanta offers the benefits of scale, whilst our specialist teams make life at Savanta feel more like working at a smaller agency.  Our client portfolio includes some of the world’s best-known brands, including Fortune 100 companies.

Part of the vibrant Next 15 Communications Group, we have an entrepreneurial company culture that actively recognizes and values its people and offer unrivalled scope for career development. 

 *Full details of local benefits and perks available on request from Savanta HR.

Savanta is an Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. 

Disclaimer: The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.  However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.