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SalaryYou Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
Description:
American Express Global Commercial Services (GCS) is the B2B payments division of American Express, enabling businesses globally to pay for and finance what they need to grow their businesses. GCS provides a suite of payment and lending products, solutions for travel and everyday business spending, cross border payments, global currency solutions, and business financing. Within GCS, the US Small & Medium Enterprise (SME) segment is a key area of strategic focus and investment. The Small Business Prospect Marketing team accelerates growth for US SME by developing best-in-class, integrated experiences from the first touchpoint in the acquisition journey through onboarding.
We are hiring a Senior Manager, Strategy & Optimization Direct Marketing and are looking for a savvy performance marketer who will be responsible for a broad range of activities including building a high impact roadmap, recommending new strategies and leading process improvements to drive channel optimization. The position will also lead the team’s forecasting, analytics, results and communications.
Responsibilities:
- Become an expert for the Direct Mail Marketing channel, owning central initiatives, leading process improvements to drive growth and analyzing performance. Develop and own pipeline of new ideas that enable strategic priorities. Collaborate with team to prioritize initiatives, track and communicate results.
- Manage monthly performance reporting and forecasting and lead channel analytics and communications, including identification of trends and insights. Communicate performance to leadership.
- Partner with marketers to find opportunities/challenges that impact campaign and monthly performance and develop solutions to get results.
- Oversee the team’s budget and reinvest channel savings so dollars go further. Continuously improve the investment planning process to drive greater efficiency, agility, and effectiveness.
- Partner with cross-functional teams including Marketing, AIM, GIO, Product Management, Technologies, GABM, Legal and Compliance.
- Manage one MOA/Analyst.
Minimum Qualifications:
- 5+ years of professional work experience.
- A self-starter who is solution focused, results-driven, organized, can simultaneously drive multiple projects, and appreciates the details.
- Strategic thinker and problem solver with the ability to translate business strategies into actionable delivery plans.
- Demonstrated ability to understand and synthesize large amounts of quantitative and qualitative data to tell a story about channel trends and results. In-depth experience with core data analytics and reporting and exceptional communication skills (written and oral)
- Ability to influence partners to take on our priorities i.e.: come up with ways to expand the business, reduce costs, increase efficiency and challenge the status quo.
- Detail oriented & organized – Ability to manage details in an ever changing environment.
- Desire to build and maintain strong relationships with partners, have fun and participate in team camaraderie.
Preferred Qualifications:
- Bachelor’s degree preferred.
- Knowledge of B2B payments is a plus.
- Multi-Channel marketing and performance marketing experience, including direct mail and/or digital marketing preferred.
Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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