Senior Digital Strategist

Summary

Our ideal candidate is a sophisticated consultant who brings strategic thinking, business acumen, digital/marketing expertise, and strong oral presentation and writing skills. Working with a creative and dynamic cross-functional team, you’ll be part of developing creative, high-impact business strategy and marketing outputs for enterprise clients.

• We need this candidate to either have worked for an agency (or consulting company) or be a self-employed solopreneur/freelancer for 5+ years
• If they also bring a content strategist skillset - it's a huge plus, but not a direct requirement

Location

• This position is fully remote but requires up to 25% travel.
• Ability to work Eastern time zone hours.

Qualifications

• 10+ years’ experience in marketing/digital marketing/account management working directly with clients at the management level and above
• Exceptional verbal, written, and interpersonal communication skills, including the ability to create and deliver compelling presentations, workshops, and written deliverables
• Strategic and entrepreneurial mindset, with an eye for identifying opportunities and possibilities
  • Account Management / Project Management experience desired
• Ability to learn quickly, analyze quantitative and qualitative data, and synthesize those findings into new ways of thinking about problems and solutions
• Flexibility to manage ambiguity and rapidly shifting priorities
• Willingness to be a utility player on the team, jumping in to contribute to branding, writing, and tactical execution across platforms
• Strong foundational understanding of digital solutions, branding, campaign execution, lead generation, and omnichannel marketing
• Self-starter with strong time management skills and ability to meet tight deadlines
• Familiarity with the pharmaceutical industry is preferred, but not required

Responsibilities

• • Design and deliver workshops and meeting presentations to clients (c-suite and execs).
  • Perform strategic assessment and gap analysis on client marketing materials and tactics and quantitative/qualitative research outputs, providing innovative ideas and suggestions for improvements to meet strategic business objectives.
  • Work with the Account Manager and Solution Director to develop strategies and solutions for client needs, anticipating and solving potential obstacles and spotting opportunities.
  • Provide client strategies in a variety of areas, including customer experience, digital marketing, and lead generation.
  • Leverage data and analytics to gain actionable insights into customer behavior, preferences, and pain points and identify opportunities to improve conversions and enhance marketing performance.
    • Support the business development process by discussing with prospects, outlining the delivery approach, estimating projects, and presenting proposals.
    • Direct large-scale projects such as marketing/digital marketing campaigns, CX strategy projects, and of designers, copywriters, marketing specialists, and developers.
  • Contribute to content creation, brand conception, experience design, and digital marketing initiatives as needed.
  • Review tactical outputs including content, design, and execution for consistency and excellence – working collaboratively and delivering constructive feedback in a timely manner.
  • Travel to on-site client locations within the US and contribute to meetings and client relationship development.