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Form of workJob Description
Job Description:
- The Digital Marketing Generalist I will support omni channel efforts to support consumer package brand growth.
- Retailer (Walmart, Kroger, Cub, Sam's Club, etc.) digital shelf management content & syndication, creative coordination for retail media execution, program coordination for third party coupon vendors: Catalina, Ibotta, Inmar, Quotient, Neptune, coordination with retail media networks for display/video campaign execution, reporting of promotion and retail media performance.
- Participate in evaluating and modifying promotion or advertising programs.
- In collaboration with the account managers, support customer analysis for individuals or groups of customers using client marketing tools.
- Other duties as assigned
- Handle basic issues and problems under direct supervision, while escalating more complex issues to appropriate staff.
- Bachelor's degree in a related field or equivalent experience
