Public Relations Account Executive (B2B Tech/Cybersecurity/Enterprise)

About us: Highwire Public Relations is a modern communications agency designed for disruptive companies. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members.

At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone-regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities-can feel safe, celebrated and worthy.

We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.

Our ideal Account Executive has 2-3 years of PR experience - maybe at an agency, maybe working for a hot startup, at the stage where you're ready to elevate your career. You have solid relationships with key players, you've got your finger on the pulse of social media, and of course, you're an exceptional writer. You are on the cusp of discovering the role that allows you to join a forward-thinking agency where you can develop new leadership skills under the nurturing guidance of seasoned pros that have a work hard/play hard mentality. If this sounds like just the team you have been waiting for, you should definitely check out Highwire.

Essential Functions

• Media/Influencer Relations
• Strong knowledge of all media and influencers relevant to clients' business
• Proactive media engagement and storyline development
• Strong relationship with regular media and influencer targets
• Secure coverage for each account according to team goals
• Client Service/Management
• Facilitate media briefings across client accounts and provide feedback to clients
• Own portions of client PR calls
• Provide counsel on media opportunities and coverage
• Present quarterly/yearly account progress (as needed)
• Own key elements of the PR program (analysts, influencers, speaking, content, etc.)
• Become a go to resource for client contact
• Writing Proficiencies
• Ability to generate press releases and other content that meets client satisfaction with minimal edits
• Ability to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assembly
• Professional, articulate and timely client communication
• Development of consistent, creative, successful pitches
• Agency Operations
• Mentor junior staff, assist in development of goals for reports, deliver annual reviews and quarterly check ins.
• Participation in new business process including proactively identifying new targets, research and presenting at pitch.
• Identify, attend and encourage others to attend networking events.
• Maintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by example.
• Support teams and manage up and down.
• Responsible use of flexible work policies.
• Uses Highwire social channels; writes for Highwire blog.
• Mentor junior staff to elevate development.
• Self Development
• Proactively set up quarterly goals with principal; track against goals and demonstrate growth
• Effectively prioritize responsibilities based on impact, timelines, workflow and client goals.
• Drive projects forward independently, eliminating the need for managers to consistent check in re: follow through/ task completion.
• Identify areas for self-improvement and bring suggestions and solutions to management.
• Consistently hit deadlines or give enough notice if you won't.
• Attends regular networking events.

Highwire Perks

• Competitive salary
• Merit-based bonuses and promotions
• Hybrid work model to suit your schedule and lifestyle
• Excellent vacation policy including extended break for summer and winter holiday
• Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
• 401K Match
• Medical and dental benefits/ FSA
• Paid Parental Leave
• Commuter Benefit
• Home office equipment stipend
• Curiosity Stipend of $100 annually for books, exhibitions, etc.
• Cell phone reimbursement
• Wellness benefit
• Calm Meditation App
• Donation Match
• Full-time writing Coach
• Mentorship
• Monthly recognition programs
• Employee referral bonus
• New business referral bonus
• Quarterly Highwire fun events - Thanksgiving is our favorite holiday
• Dog friendly work environment
• Extremely supportive, nurturing environment with many opportunities for learning and growth

Job Alert

If you have been targeted by a scammer, you can file a complaint with the Federal Trade Commission here. Highwire will not send recruiting-related emails from any other email domain name or variation other than @highwirepr.com. Highwire will never request your bank account, credit card, or credit score as part of our application process. If you receive a suspicious email not sent from a team member, specifically at our @highwirepr.com email address, or if you receive suspicious outreach on social media, please forward the communication to hwsecurity@highwirepr.com so that we can review and flag the fraudulent domain and user IDs for removal.