O8, an innovator in digital marketing solutions, is on the search for a data-driven and results-oriented Paid Ads Manager to join our team. With an initial part-time engagement and the potential to evolve into a full-time position, we offer a dynamic career trajectory to those who are adept in both B2B and D2C digital advertising landscapes.
About O8: We are a collaborative team of thinkers and doers, passionate about helping our clients achieve measurable growth through precise and innovative digital strategies. At O8, excellence is not just a buzzword but a systematic approach infused in every project we undertake, ensuring optimal outcomes and client satisfaction.
Your Role:
- Design, implement, and optimize paid advertising campaigns across a multitude of digital channels, including PPC, display, social media, and programmatic advertising.
- Conduct in-depth keyword and audience research to inform targeted campaign strategies for diverse B2B and D2C client objectives.
- Leverage advanced analytics tools to measure ad performance, ROI, and KPIs, making data-driven decisions to maximize efficiency and effectiveness.
- Manage and optimize bid strategies, A/B split testing, and ad copy to improve conversion rates and achieve client-specific goals.
- Collaborate with marketing, sales, and creative teams to align campaigns with overarching brand strategies and content initiatives.
Technical Qualifications:
- Proven experience managing substantial digital advertising budgets and optimizing campaigns for cost-effectiveness and high ROI.
- Strong proficiency in Google Ads and Amazon ads, with certifications preferred.
- Extensive knowledge of LinkedIn Advertising, Facebook Ads Manager, and other social media advertising platforms.
- Experience with retargeting/remarketing, audience segmentation, and personalization techniques.
- Proficient in the use of analytics and optimization tools such as Google Analytics, SEMrush, and Google Tag Manager.
- Familiarity with marketing automation platforms like HubSpot.
- Working knowledge of SEO practices and how they complement paid media efforts.
If you are excited by the prospect of delivering high-impact paid advertising solutions and thriving in a data-led marketing environment, O8 welcomes your application.
Please submit a few ad campaign examples along with your resume. Applications without examples will not be considered. Please do not message O8 through the website, or the job poster directly.
Employment Type: PART_TIME