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SalaryDescription
You will be joining Azira, a global Consumer Insights platform, helping marketing and operational leaders improve their effectiveness with actionable intelligence to drive business results. Its mission is to create a more relevant world where brands are empowered to reach and build relationships with their consumers.
We are looking for a Marketing Specialist to create and execute global campaigns to support our next level of growth. This role offers a marketer the ability to learn, be creative and leverage multiple channels like webinars, events, emails, etc. to drive revenue across the company.
A day in the life:
- Develop and execute demand generation strategies through multi-channel marketing campaigns.
- Own relationship and work with a variety of vendors for execution.
- Plan and organize Azira’s presence at trade shows if needed.
- Forecast, track and report on the impact of marketing activities on sales pipeline and closed won revenue.
- Help move buyers throughout the customer journey with impactful programs.
- Collaborate with the marketing team to have compelling content, landing pages, and calls-to-action in place to attract and capture interest.
- Align with and update sales on marketing activities as well as get feedback.
- Own marketing calendar and communicate regularly important updates to sales and marketing.
- Ensure follow up on marketing leads from sales and establish feedback loop on programs.
What you bring to the role:
- 1+ years in demand generation, campaign marketing, or integrated marketing.
- Bachelor’s degree in marketing, communications, business or related field.
- Excellent communication and project management skills.
- Experience switching quickly between strategy and execution.
- Experience with analytics and data-driven marketing.
- Experience with Marketing technology solutions.
- Ability to travel to events and work the show.
