Summary
Responsible for the creation, production, and coordination of all Marketing Communications and advertising materials for various/multiple health plans.Description
Location: Columbia, SC (Onsite)
- Develops/writes/edits/layouts/produces text for information/outreach efforts and variety of marketing materials (agent newsletters, customer letters, internal communications, etc.). Ensures all materials have been reviewed/approved for content accuracy. Secures final approval of all marketing materials. Coordinates revisions, printing, and distribution of these materials.
- Develops/edits/produces advertising materials for both outside vendors and internal departments. Selects appropriate media and design materials. Ensures all materials have been reviewed/approved.
- Prepares and submits activity reports (weekly/monthly/annual) as determined by management. Develops, writes/edits, and updates content for appropriate website.
Required Education:
- Bachelor's Degree OR
- Associate’s degree and 2 years year writing communication/marketing pieces/materials for public (articles, newsletters, etc.).
Required Work Experience:
- One year writing communication/marketing pieces/materials for public (articles, newsletters, etc.).
Required Software and Tools:
- Microsoft Office Suite.
- Excellent knowledge of database software, such as Excel.
Preferred Software and Tools:
- Experience managing campaigns utilizing Mailchimp, Constant Contact, SMS text, or similar programs.
- Experience working with Adobe Campaign Manager
Preferred Skills and Abilities:
- Strong knowledge of marketing principles and techniques.
- Strong project planning and analytical/critical thinking skills.
- Excellent verbal and written communication skills.
- Demonstrated proficiency in spelling, punctuation, grammar skills.
- Working knowledge of data collection methods
- Strong analytical and critical thinking
- Ability to interpret large amounts of data and to multitask
- Process improvement support
We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer.
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Equal Employment Opportunity Statement
BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains Affirmative Action programs to promote employment opportunities for minorities, females, disabled individuals and veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations.
We are committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities.
If you need special assistance or an accommodation while seeking employment, please e-mail mycareer.help@bcbssc.com or call 1-800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.