- Develop and Implement Marketing Strategies:
- Collaborate with the marketing team to create and execute comprehensive marketing strategies that align with business goals.
- Conduct market research to identify trends, competitors, and opportunities for growth.
- Content Creation and Management:
- Create compelling and engaging content for various channels, including social media, website, blogs, and email campaigns.
- Manage and update content on the company's digital platforms to ensure consistency and relevance.
- Social Media Management:
- Oversee the company's social media accounts and develop a content calendar.
- Engage with the online community, respond to comments, and drive brand engagement.
- Lead Generation and Conversion:
- Work closely with the sales team to develop and execute lead generation campaigns.
- Implement strategies to convert leads into customers, utilizing marketing automation tools where applicable.
- Event Planning and Execution:
- Plan and coordinate marketing events, including webinars, conferences, and trade shows.
- Ensure a seamless experience for attendees and leverage events for brand exposure and lead generation.
- Analytics and Reporting:
- Utilize analytics tools to track and measure the performance of marketing campaigns.
- Prepare regular reports to assess the effectiveness of marketing strategies and recommend improvements.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing with a focus on digital and content marketing.
- Strong written and verbal communication skills.
- Proficient in using marketing tools and platforms, such as Google Analytics, social media management tools, and marketing automation software.
- Creative thinker with the ability to generate innovative ideas.
Job Type: Full-time
Salary: $10.90 - $25.34 per hour
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- Day shift
Experience:
- Marketing: 1 year (Preferred)
Work Location: Remote