Responsibilities:
- Develop and implement marketing strategies to promote our products and services
- Conduct market research to identify trends and opportunities
- Analyze data and metrics to measure the effectiveness of marketing campaigns
- Manage and optimize digital marketing channels, including social media, email marketing, and SEO
- Create engaging content for online platforms, such as blogs, websites, and social media
- Collaborate with cross-functional teams to coordinate marketing initiatives
- Monitor and report on competitor activities and industry trends
- Assist in the planning and execution of advertising and promotional activities
- Support product management efforts by providing insights on customer preferences and market demand
Requirements:
- Bachelor's degree in Marketing or a related field
- Proven experience in digital marketing, analytics, and product management
- Proficiency in using Adobe Creative Suite or similar design software
- Strong research and analytical skills
- Knowledge of e-commerce platforms and strategies
- Familiarity with social media marketing best practices
- Understanding of SEO principles and techniques
- Excellent written and verbal communication skills
- Ability to work independently and as part of a team
Note: This job description is not intended to be all-inclusive. The employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Job Type: Part-time
Pay: $50,037.00 - $55,847.00 per year
Expected hours: 4 – 10 per week
Schedule:
- 4 hour shift
- 8 hour shift
- Monday to Friday
Work Location: Hybrid remote in Milford, MA 01757