Manager Of Partnership Activation

Manager of Partnership Activation (Buffalo Sabres & Bandits)

Job Category: Sponsorship Sales & Activation

Pegula Sports and Entertainment are looking for a Manager of Partnership Activation to be part of the Buffalo Sabres Business Development team. This position is responsible for managing part of the Buffalo Sabres corporate partnership portfolio in tandem with a Sabres-focused activation team. This position will also assist in leading the activation of corporate partnerships for the Buffalo Bandits and LECOM Harborcenter.

Duties & Responsibilities

• Embody the activation team mission to develop meaningful and lasting relationships for our partners and entities while driving revenue through strategic and creative planning in a positive team environment
• Enhance and renew corporate partnerships in conjunction with the sales team by executing all contractual elements and providing opportunities to add value and exceed expectations for partners based on KPIs
• Liaise planning with other internal departments as well as external vendors and partner companies on various initiatives for partners and the organization for the Bandits and LECOM Harborcenter
• Lead sponsorship presentations and meetings to ensure all necessary preparation and planning has taken place. Prepare action plans, end-of-year recaps, etc. as needed
• Assist in the marketing and strategic planning for our partners brands in relationship to their contract in conjunction with PSE teams and properties; create and execute a strategic plan and vision for each year of the contract based on the assets and partner objectives
• Maintain a frequent cadence with partners, including in-person meetings, for consistent development and evaluation of KPIs that align with a structured plan to measure and execute contracted assets
• Lead direction to business development assistants and gameday staff in the business development department as needed.
• Collaborate with sales and activation teams on a one, three and five-year plan for revenue growth
• Understand and research marketplace trends and league initiatives to bring depth to our partnerships and organization. Be able to present these ideas and opportunities.
• Oversee scheduling and fulfillment of the following sponsorship elements:
  • Gameday Activation
  • Community Programs
  • Hospitality
  • Internet/Social Media
  • Print
  • Signage
  • TV/Media
  • Retail Programming
  • Other elements as necessary
• Other duties/projects as assigned
• Maintain the upmost confidentiality as applicable

Minimum Qualifications for the Position:

• Bachelor’s degree required with a preference in Sport Management, Marketing and or Business
• 3-6 years of work experience in sports-related marketing, events, and/or media is required
• Proficiency in Microsoft Office is required. Knowledge of KORE CRM is a plus.
• Ability to work nights/weekends/holidays (as required) to attend Sabres and Bandits home games and special events
• Personal, outgoing, positive, transparent and thrives in a team-focused environment
• Strong communication, relationship building, writing and presentation skills
• Leadership skills in the ability to assist in leading projects and collaborate effectively with internal colleagues and external partners
• Excellent interpersonal, communication, problem-solving and organizational skills
• Ability to work independently and within a team environment to meet deadlines, and efficiently manage multiple projects at once in a high-pressure environment

Pegula Sports & Entertainment, LLC is an Equal Opportunity Employer

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