We Put the World on Vacation

At Travel + Leisure Co., our mission is simple: to put the world on vacation. Our membership travel and vacation exchange brands, including RCI, 7Across and Travel + Leisure GO, are shaping the future of the travel industry by creating new possibilities for travelers. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

The Manager, Marketing - Panorama is responsible for leading the strategy and implementation of member-facing marketing materials. Working closely with marketing leadership, channel partners and other cross functional teams, the Manager will assist with the identification of potential growth opportunities as well as the execution of marketing campaigns through various communication channels including: direct mail, email, social, website, and telemarketing channels. This role is also responsible for deriving insights from reporting and analytics associated with campaigns to help to drive strategy. The campaigns that are managed within the scope of this role are specifically tied to improving and leveraging the specific marketing campaign focus.

How You'll Shine:

Lead the development of integrated marketing campaigns for member activation and acquisition across 360 marketing channels:

• Responsible for planning and executing integrated marketing communication strategies to drive member transactions and travel club acquisition.

• Own the development of creative marketing briefs while leading the creation and approval of campaign content. Ensure information is accurate and supports the goal of driving member transactions.

• Assist in the establishment of all messaging, positioning, and marketing strategies while understanding the impact to the travel business mix and customer journey.

• Assist in bringing the Travel Solutions brands to life through a unified marketing and communication plan that clearly defines the customer journey via marketing channels, while also conveying brand value and positioning.

• Collaborate with cross functional teams (digital, social, web, etc.) to achieve business goals, while maintaining positive working relationships.

• Create content for partners to reinforce product offerings and promotions to further drive transaction goals while leveraging the partner’s platforms.

• Amplify brand presence at events to create memorable touchpoints while driving brand awareness and member acquisition.

• Manage and communicate strict deadlines tied to new product releases and launches.

• Track marketing plan progress and analytics to ensure the business is on target to meet goals.

• Oversee Creative Designer role as a direct report ensuring creative requests are fulfilled and on strategy.

• Test and evaluate promotional campaigns to identify effective offers that consistently drive transactions and deliver on KPIs.

• Perform other job-related functions as assigned.

Travel Requirements

• Minimal travel required.

What You'll Bring:

Education

• BA/BS in Marketing or business-related field.

Knowledge and skills

• Experience in marketing and advertising planning, with proven results in measurable, data-driven media and channels.

• Experience managing internal and external agency partners.

• Excellent interpersonal skills (articulate communicator and strong listener) in order to manage multiple external partnerships and to coordinate across internal teams.

• Excellent written skills sufficient to produce internal/external marketing communication.

• Excellent presentation skills.

• Critical thinker with excellent analytical skills.

• Excellent communicator with willingness to confront challenging tasks.

• Multi-task oriented and able to perform under pressure.

• Must be self-motivated and able to work independently and as part of a team.

Job experience

• 5+ years of product marketing experience including: integrated marketing and communication experience, campaign development, reporting and analytics, creative direction, developing marketing strategy.

• Experience producing targeted marketing value positioning and outreach and tactics in a fast, high-volume atmosphere.

• Proven success with marketing campaigns and materials.

Unless there is a legal requirement, experience will be accepted for the education requirement.

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.

• Medical
• Dental
• Vision
• Flexible spending accounts
• Life and accident coverage
• Disability
• Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
• Wish day paid time to volunteer at an approved organization of your choice
• 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
• Legal and identify theft plan
• Voluntary income protection benefits
• Wellness program (subject to provider availability)
• Employee Assistance Program

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.