Address
Form of workJob Description
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com. We are champions for meaningful progress, and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding, and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.
Job DescriptionThis is a remote opportunity
Who you are:
You are a result driven, resilient, and experienced sales leader. You can motivate others to work towards a common vision and purpose. You are passionate about leading, upskilling and developing a team that meets established revenue expectations. You can partner and collaborate with key influencers at an established Retail Media Network. Lead internal teams to perform and collaborate with client to advance their business forward.
The ideal candidate is passionate about pursuing a career in one of the fastest growing sectors of digital media – Digital Retail Media. You have a strong understanding of the Retail Media business. This role is an ideal fit for a candidate with 8+ years of digital sales experience or leadership experience who enjoys leading and managing a sales and account management teams while collaborating with functional leads across Audience Strategy, Media Planning, Creative, Activation and Analytics.
Your understanding of the retail media landscape, the changing needs of the CPG community and shifting consumer sentiment will be essential to excelling in this role. You will report into the VP Sales, New Stream Media and perform a mix of Sales and strategic sales planning which includes:
Sales Materials - You will provide market feedback that will lead to regular updates of Sales materials to incorporate category insights, case studies, ad solutions, key messages and unique buyer needs across mid and long tail CPG business.
Go-to-Market strategy for new ad solutions You will work in collaboration with the client and with media teams on innovation, including driving new ad solutions from feedback in the market and determining how to best position these solutions through key messaging, identifying key buyers and creative visualization, etc.
Non – Endemic and Agency Relationship Development You will develop agency relationships across shopper marketing and traditional agencies as well as build out a new sector of non-endemic ad revenue. This includes creating customized sales materials, leading education events, and building new business across all channels.
You will also . . .
- Establish revenue targets and deliver revenue targets by managing a team of sellers, responsible for building relationships with top tier mid and long tail clients across CPG portfolio of accounts
- Actively manage an aggressive sales pipeline, providing regular financial updates and projections (weekly, monthly, quarterly, annual) to management teams
- Establish & maintain process to manage the sales process – including meetings, Request for Proposal (RFP) response/review, Joint Business Plans through to negotiations, close, up-sell and renew opportunities
- Refine and manage process to enable Sales & Media teams to collaboratively, enhancing client relationships & driving business
- Create streamlined communication with various internal teams to properly execute on solutions
- Coach & enhance team members to build strong business pipeline to support sales goals before, during and after business is won
- Train on solution selling principals to the sales team and RMN internal sales teams
- Participate in quarterly, executive and annual business reviews establishing the health and needs of the business
- Keep up to date with industry trends that are relevant to targeted vertical markets, as well as general media news
- Attend industry events and conferences as needed
- 8+ years of Sales experience
- Solid track record in achieving goals with outstanding execution, problem solving skills, resourcefulness, and creativity
- Effective interpersonal communication skills, outgoing personality, and strong presentation skills
- Proven sales, negotiation, account management, follow-up, and time management skills
- Extremely responsible, self-motivated, and able to thrive in an energetic, fast-paced, creative environment
- Understanding of programmatic & social ecosystems, as well as ad tech & mar tech platforms
- Familiarity with retail media networks & retailers co-op environments, profitability opportunities
- Immense knowledge of the grocery space
- Understanding of in-store and digital tactics within the grocery space and RMNs
- Robust competency and experience with developing sales strategies
- Strong work ethic and ability to work effectively and independently while being collaborative with Retail Media Network client and support teams
Additional Information
The anticipated salary range for this position is $78,000 - $121,500. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com
Employees from diverse or underrepresented backgrounds encouraged to apply.
#LI-AD2 #LI-Remote
About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.
We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
