Global Media Senior Project Manager
Luxury European-based brands
The Role:
The Global Sr project Manager of Media will have responsibility for building Coty Media Strategy for some Luxury European based brands.
Through strategic thinking and local tactical execution tracking, this talent will use the power of traditional and digital paid media to contribute to the profitable and sustainable growth of the brands he/she has in charge.
She/He will use his leadership skills and influence power to ensure that global strategies are translated into local executions and supporting markets to do so. This talent will therefore coordinate and partner with a strong network of local media/marketing communities across the world as well as global vendors and partners.
The Global Sr project Media Manager will be part of a team which will implement outreach strategies, coordinate campaigns across multiple platforms offline and online, as well as ensuring the compliancy of the local strategies. This talent will also be a contact for Fashion Houses on a day to day basis as well as internal global marketing teams.
Responsibilities:
• Develop and implement with the support of the agency the Global Media strategy across all platforms and designated brands
• Be responsible for owning key relationships across all media sectors and key digital players
• Support Global Marketing teams to scale worldwide investments for strategic planning, as relevant challenge market discrepancies
• Responsible for delivering against business goals/objectives, ensuring the best ROI possible
• Continually communicate and evaluate progress against key metrics while constantly looking at ways to optimize performance
• Work closely with the agency to understand the competitive marketplace and key takeaways from PCAs
• Collaborate internally with Brand Marketing teams to ensure Media is a contributor to their brand growth
• Contribute to seek 1st to markets innovation across digital partners
• Accountable to collaborating with key centralized resources such as, marketing, digital, PR/influencer, ecommerce, etc.
• Collaborate closely with Consumer Market Insights team on understanding audiences and performance of campaigns through SOM trends
• Develop and execute ongoing media presentation for Brands and leadership teams and presentation (reporting+education) for fashion houses
• Maintain strong relationship and collaboration with the media Agency of Record
• Collaborate closely with Influencer & Digital marketing teams for development and execution of content partnership deals
Qualifying Skills and Experience:
• 4-year Undergraduate Degree in Marketing, Media or Related Field
• 8+ years in media with agency background and significant time spent in media strategy across all media channels (TV, Digital, OOH, Print)
• Managed media budgets across multiple brands/sub-brands, client or agency side
• Strong knowledge of digital media landscape and current/emerging platforms & technologies
• Substantial experience with digital media strategy and activation to build synergies with Ecom and Eretail teams
• Global and beauty experience appreciated
• Strong interpersonal, negotiation and communication skills, ability to present to leadership
• Track record of creating and executing a Global Media strategy answering business objectives
• Strong understanding of the KPIs to optimize media performance
• Experience coordinating across cross-functional teams
• Demonstrate out-of-the-box thinking in approaching new and innovative ways of executing
• Experience in a dynamic, matrix organization
• Experience in growing strong partnerships with key digital players
• Active learner who is willing to experiment and be open minded to new ideas and technology
• Experience developing and delivering presentations to various audience levels within an organization
Special Skills Required:
- Strategic- strategic planning, facilitation, problem analysis, decision making
- Data agility
- Business- work-flow structuring, time-management, monitoring, account administration, multi-tasking, analytical, quantitative, organizational, detail-oriented, hands on
- Creativity & Innovation-creativity, innovative, originality, intuition
- Leadership and Personal- Motivating, communication, objectivity, integrity, dependability, initiative, tenacity, autonomy, collaboration, confidence with humility, energetic & passionate, business savvy, flexibility, sensitivity
- Technical- Microsoft Suite, PowerPoint, Excel, Google Ads, Facebook Manager, Media Syndicated Services (MRI/TGI)
Our Benefits
As our Global Media Senior Project Manager some of the benefits you will receive are:
- A bonus plan based on your performance and company results
- Reel career opportunities
- Company e-shop: discount on a wide selection of products
- Access to the Coty Gym and much more
Recruitment process
- Our recruiter will contact you
- A telephone/online introductory meeting follows
- A first online/in-person interview
- A second and third interviews
- You will receive a proposal with the terms of employment
About COTY
Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit www.coty.com/your-career.
This position is based in Paris and #LI-Hybrid