Event Services Specialist

University of Iowa Health Care Marketing and Communications is seeking a Constituent Relations Specialist to oversee all aspects of planning, execution, and analysis of enterprise-wide and Outreach and Engagement division events including receptions, groundbreakings, and open houses as well as education programs, community events, and outreach initiatives. Develop and implement strategies specific to event and brand management working closely with internal and external clients and vendors. Responsibilities include developing and implementing processes surrounding signature initiatives and program management including event communications, marketing, registration, data analysis, guest services, and constituent relations.
Program Development and Implementation

• Oversee planning, implementation, and evaluation of institution-wide and departmental special events and other initiatives such as educational programs, alumni recognition, leadership events, and engagement programs on behalf of UI Health Care to meet identified objectives and goals.
• Provide event and brand standards consultations and recommendations to campus colleagues for successful outcomes.
• Manage UI Health Care branded collateral and giveaway materials inventory and check-out process for use at institutional events.
• Make recommendations and purchase branded materials and giveaways from external vendors in alignment with brand standards, strategic priorities, and budget.
• Prepare and share event briefings to adequately prepare all staff involved with each event.

Message Development and Implementation:

• Develop and implement marketing, communications, and engagement plans to achieve program success utilizing various communication channels.
• Create and deploy communications regarding registration and events to a variety of audiences.
• Develop and/or edit content aligned with various communications, activities, and events.

Public Relations:

• Proactively build and maintain relationships with various internal constituent groups including UI Health Care leadership, faculty, staff, students, volunteers, and campus colleagues to encourage engagement and achieve program goals.
• Cultivate and maintain relationships with various external constituent groups such as businesses, vendors, and community organizations.
• Provide on-site event management including event staging and guest services

Information Management:

• Oversee collection, maintenance, and pulling of event-related data such as target audience lists, event registration, and engagement results using tools such as Microsoft Access, Microsoft Excel, Net Promoter Score, Qualtrics, Eventbrite, and Signup Genius.
• Develop and distribute measurable impact reports.
• Recognize patterns, trends, themes, and connections in information to develop innovative ideas and solutions.
• Actively utilize project management software to track progress, communicate updates, and analyze outcomes of projects.
• Create new and update existing event management processes, document the processes, and implement communications strategies to share processes with key stakeholders.

Strategic Planning:

• Lead the development, implementation, and tracking of progress toward event management strategies aligned with institutional and departmental goals.
• Develop, oversee, implement, and assess individual project plans based on priorities to engage constituents which may include digital and printed communications, special events, tours, or visits.
• Participate in the development and measurement of personal and team goals and action plans.

Financial Responsibility:

• Maintain event budgets by minimizing expenses while maximizing impact.
• Assess branded material costs and best practices, and propose recommendations to share with leadership
• Assist in budget development and provide projections and recommendations for future program initiatives and event collateral.

Leadership/Supervision:

• Provide functional supervision, direction, and assignments to student employees.

Experience Required:

• Bachelor's degree or an equivalent combination of education and experience

• 3-5 years relevant experience in program management, event planning or management, communications, marketing, or public relations.
• Must be able to work atypical office hours with evening, weekend, and early morning events and set up requirements on a regular basis.
• Experience in planning, organizing, estimating, and executing programs and events including all logistics and staging.
• Experience in developing, implementing, and analyzing marketing, communication, and engagement strategies.
• Excellent written, verbal, and interpersonal communication skills.
• Well-organized and detail-orientated.
• Ability to multi-task and manage several projects at the same time.
• Adept at functioning in a highly computerized environment. Proficient in computer software applications including MS Word, PowerPoint and Excel, and various databases.
• Ability to work independently, cooperatively with a team, and with a diverse population.
• Valid driver's license plus the ability to meet the University of Iowa Fleet Safety program driving standards.

Desired Qualifications:

• Experience with academic and institutional advancement programs.

Application Process: To be considered, applicants must upload a resume and cover letter (under submission relevant materials) that clearly address how they meet the listed required and desired qualifications of this position.
Job openings are posted for a minimum of 14 calendar days.
Successful candidates will be subject to a criminal background check. This position is not eligible for University sponsorship for employment authorization. For questions, contact Sharon Walther at sharon-walther@uiowa.edu.
This position is eligible for a combination of on-campus and remote work. Remote work must be performed at a location within the state of Iowa and comply with the remote work program and related policies.
Additional Information

• Classification Title: Constituent Relations Spec
• Appointment Type: Professional and Scientific
• Schedule: Full-time
• Work Modality Options: Hybrid within Iowa

Compensation

• Pay Level: 4A

Contact Information

• Organization: Healthcare
• Contact Name: Sharon Walther
• Contact Email: sharon-walther@uiowa.edu

The University of Iowa is an equal opportunity/affirmative action employer. All qualified applicants are encouraged to apply and will receive consideration for employment free from discrimination on the basis of race, creed, color, religion, national origin, age, sex, pregnancy (including childbirth and related conditions), disability, genetic information, status as a U.S. veteran, service in the U.S. military, sexual orientation, gender identity, or associational preferences.