Director of SEO

The financial industry is growing at a record pace, but our data providers are still stuck in the past — with cumbersome onboarding processes, complicated APIs, slow infrastructure, and expensive licensing costs.

Databento is the next-generation market data provider — with the radical idea that you should only pay for the data that you use. We power the world's largest finance and fintech institutions and lower the barrier of entry for small startups.

Since starting in 2019, we've raised over $27.8M in funding and have over 2,000 companies signed up pre-launch. Our team consists of former data users from firms like Two Sigma, Belvedere, Pico, Bloomberg, Pinterest, and Google.

We offer health, dental, disability, and life insurance benefits, as well as 401(k) matching and visa sponsorships. We accommodate 100% remote work, with teammates living around the globe and paid in their local currency.

Responsibilities

You'll oversee the company's SEO and SEM strategy. This includes the following. 

• Research and identify high-impact keywords within the market data industry. 

• Perform regular SEO audits of our website and content, making HTML changes and content adjustments when necessary. 

• Create and execute a backlink acquisition strategy. 

• Define targeting parameters for paid search campaigns, including bidding strategy and ad scheduling choices.

• Create and track relevant metrics to determine the return on investment of various SEO and SEM channels. 

• Determine the direction of the company's marketing plan, including high-level decisions regarding agencies. 

• Analyze sales numbers in comparison to the marketing budget. 

• Research competitors and their SEO / SEM strategies. 

• Collaborate with executives to make decisions regarding the budget, branding, and direction of the company. 

• Create and maintain a successful brand and image. 

Desired Qualifications

The ideal candidate has worked in Semrush, Google Analytics, Screaming Frogs, and Ahrefs, and knows the pros and cons of each tool. Below are other skills that we look for. 

• Experience in the financial market data industry, and/or experience marketing an API product targeting developers.

• Experience implementing creative SEO and SEM campaigns, including writing compelling ad copy, finding high-ROI keywords, and generating backlinks. 

• Knowledge of CRMs like Hubspot, as well as SEO metrics, growth metrics, and content analytics. 

• Experience with programmatic SEO. 

• A desire to work at a fast-growing fintech startup as the first SEO hire. 

Databento provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity or expression, veteran status, or genetics. In addition to federal law requirements, Databento complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Pursuant to applicable laws, we will consider for employment qualified applicants with arrest and conviction records. And if you believe that you will need any type of accommodation, please let us know.