Director Of Global Brand Management & Channel Support

- Lead brand & product positioning, key messaging, ensuring consistency across all customer touchpoints. Develop bold, powerful messaging and content that drives product excitement and brand love. - Build product launch campaigns that reach customers across key Millennial & Gen Z demographic groups. Implement high impact strategies that generate significant earned media, enabling Beats to stand out from the crowd. - Collaborate with cross-functional teams (creative, media, PR, influencer/sports/music marketing, product marketing) to drive brand innovation, differentiation, and relevance in the marketplace. - Monitor market trends, consumer insights, and competitor activities to find opportunities for brand enhancement and market growth. Maintain a deep understanding of the competitive landscape and educate cross-functional teams on market opportunities. - Regularly monitor and analyze critical metrics, market trends, and competitive landscape to assess performance and identify areas for improvement. - Support channel sales team by creating product & marketing materials that drive partner excitement. Build co-marketing campaigns that support marketing initiatives for both Beats and our top reseller partners. - Build and lead a hard-working Global Brand Management team that scales across North America, Europe & Asia. Provide mentorship, guidance, and professional development opportunities to team members. - Foster a culture of collaboration, innovation, and accountability within the team and across functional areas.